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Many friends for photo studio have noticed the site on their own orders and publicity to play a role, so hurriedly began to find someone to do the site, soon the website online, but after the online found only a bid a road can go, the site included, ranked very poor, why? Red Lotus Fire today to give you some simple advice:
One, the line is too hasty
A lot of stations online is too urgent, you have to know the best SEO is to be considered before the construction site, in doing the website needs to be considered, the site type, architecture, code and art aspects to consider the details of the SEO, so your station to make it will not be congenitally deficient, Red Lotus pick up a lot of the list just started to give customers a site modification program, improve the site on SEO too bad place, but the basic structure has been set, want to achieve perfection is impossible.
Another is online too fast, the site content is not full on the line, need to know that each site online search engine will give an initial rating, your site content is not full good, and the bride and unkempt to see her in-laws, how can you leave a good impression?
Second, too much consideration of art
Because of the particularity of the wedding photography industry, many businesses are considering the site's art, and put this in the first place, this is understandable, but most people have come to an extreme, resulting in the site is basically flash, dynamic pictures, text content is less, may be a page of text added up to not more than 100, Here the Red Lotus wants to tell everybody: Search engine at present to picture recognition is relatively poor, spiders can only rely on the image of the alt description to identify what the picture content is, and then selectively included, and the Flash and JS code in the image search engine is not recognized, which caused the structure is not included in the site, or included very low.
Third, the site page only pictures
Although the photos taken by the studio are very beautiful, but this will inevitably lead to a textual description of too little, everyone in primary school is from the beginning of reading, graphics and text mixing is a better way, both pictures to attract everyone's eyeball, there are text notes to give you to do some simple explanation of the meaning of the photos or two points, This is more likely to cause the customer's psychological resonance.
Below is a website instance URL is www.blkphoto.com
Four, the website content update too few
As a website, the content itself is the most important, for the studio, guest piece resources are very many, as long as the customer's consent, put their photos on their own website should not be a big problem, considering the United States and other issues, but can be selected for the home page and channel pages recommended, rather than only the model photos, The entire site's photos seem to see is that a few models, it is easy to let the customer feel to just use itself is very beautiful model to show you, not too close to life, put guests photos more easily let everyone feel the strength of the studio.
Five, the website does not have the professional management, the security and the maintenance is quite confusing
This is easier to understand, because most of the studio stations I know are in their own maintenance, after the web company to do a good job of the site after the entire site is no one to control, or just a little knowledge of the technology and network of people in the management, if just step-by-step to do the daily update problem is not too big, but in case of a technical style, Or the Web site is hacked, that's a sad reminder, and in the site managers change more frequently, the site may not regularly do backups, the loss of the site's management password, site space or domain name password, and even the domain name and space expired but forgot to renew the fee, etc.
Finally, the red Lotus suggested that if you want to go through the network to their own studio station to promote, or find a professional person to be responsible, or find a professional person to guide, to avoid the above 5 major drawbacks.
This article author Xi ' An SEO people red Lotus Fire Web site www.redlotusworks.com, or Baidu Red Lotus Studio.