Weibo marketing how to make good use of the popular search of Weibo

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Before Chen Nian wrote an article on "when the social networking platform meets SEO" You can see that Weibo is currently a relatively hot social platform, although not as hot as before, but the current level of popularity is absolutely the first, today to share a train of thought, is how to use the microblogging inside the search function to achieve micro-bo marketing, nonsense not much to say , we start.

One, make popular Weibo

We can make popular Weibo, which occupies the first place in Weibo search. So your microblogging display will be greatly improved, we will sell products as an example:

First of all, similar SEO keyword mining (related search), micro-blog also has keywords related search.

When you search for microblogging, there are two ways to sort: one is hot and the other is real-time. But whether real-time or hot, real-time should be less than the effect of hot sex it? Although it is the default real-time, however, the number one is necessarily the popular microblog

So we just need to create a popular microblog.

There are several conditions for popular microblogs:

First: Must be original. Forwarding must not be a popular microblog

Second: Since it's called popular Weibo. So what's hot? There must be forwarding and comment on the popular Weibo

Third: Pay attention to forwarding and comment is to be effective, such as your own forwarding comments are not counted.

IV: Use the keyword # #标注起来有利于成为热门微博

Five: Popular microblogs have a time effect.

Sixth: Sometimes, there is even more than one popular microblog

The next is the design of micro-blog content, to the northeast specialty as an example.

First, #东北特产 # then you can introduce one of the northeastern specialties, such as Hericium Erinaceus

Hericium Erinaceus is one of the four famous dishes (Hericium, Bear's paw, sea cucumber, Shark's fin). There are "delicacies, seafood bird's nest," said. A fungus of the furry, having a fleshy thorn on the surface of a fungus, ca. 1~3 cm, its fruiting body is round and thick, fresh when white, dry from pale yellow to light brown, and so on, and so on, and so on, the design of a wonderful, then can give links to more Northeast specialties ******* finally with pictures, So the content is designed to complete.

Here is the preparation for becoming a popular microblog.

The hot tweets for each keyword are different.

First, we need to search the keyword to see the tweets and comments of the popular microblogging

Northeast Product Forwarding "7" has become a popular microblog, the general word is not listed or particularly hot that word, 10 within the forwarding and comments can be on the popular microblog. So we just need to find a few friends to help forward and comment on the OK, but please be careful not to each microblog to find the same person to forward and comment, so that will be blocked sooner or later. In general, you can get a hot microblog in 2 hours at most.

In this way, even if your early fans are not many, but all in the micro-Bo search for Northeastern Specialties can see your microblog, your microblog exposure rate increased significantly, but also targeted exposure.

These are the manufacturing processes of the popular microblog. To sum up: Search for keywords--creating content--to get forwarded and commented on.

Ps: Need to pay attention to is: forwarding and comments need to find different people, the second graphic design must be better!

Second, find your potential clients

Also through the microblogging search, or a specialty as an example

First of all, the people who are interested in specialty, no outside is divided into the following:

First: people who travel

Second: college students. (Go to school in a different place)

Third: Work outside the holiday home with a specialty home or bring their own home products to work in the city

Four: People who want to give gifts, with specialty products to reflect the characteristics

Take the university student as an example, at the beginning of October, should be university freshmen just finish military training time.

Click Advanced Search, select original

In the selection of areas, such as I want to find a new university in Wuhan, I will set up Wuhan, Hubei, and then search the key words "military training"

Because now the university freshmen military training, now the results are not good, I have time to determine under the search.

For example This is this year in Wuhan University freshmen, at this time can comment on his microblog, such as military training tired ah, tanning did not.

Looking at his data, it is obvious that very few people interact with him at this time, and if someone interacts with him, he will definitely reply.

Some people fill in the information of the hometown, you can directly pull to his hometown specialty, said there is no to the students to bring home the most famous and certain specialty to eat AH. If it's not written, you can ask where you're from.

Divided into two kinds of people, some with no band. For example, when I go to a city, I like to bring home specialties for people to taste

With the words, you can say that the students feel delicious not, is not intentionally still not exhausted feeling, there is no let you next time in a little bit of such words. General words will have said delicious. Then can say, I know where there is to sell this specialty, can be directly online shopping, the most fear of specialty products is no local flavor, this shop is the most authentic.

Your ad will be out, some people will think, gee, so troublesome, I make a commercial chat so much.

This is the beholder, the benevolent. You need accurate users are trouble, you need speed, then not accurate.

Well, write so much, of course, many people will feel the following this way time consuming, of course, this thing to see how you grasp, see your strategy, accurate, or wide net, are needed to do. This thing is a time consuming life, there is no shortcut to go, Chen Nian just share this idea. Not every industry is right for you to look for your customers, you need to analyze them for your user base and the products you sell.

Article from Wuhan SEO Chen Nian Blog original, reprint please keep the link, thank you! Original Address: http://www.chennianseo.com/323.html

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