Wevencheng: PR value stop updating how to find high-quality outside the chain?

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The last PR value update, is April 1, 2010, to today's big six months passed, the PR value is not updated again. PR value of the past 3 months to update the law has long ceased to exist, although the Google official did not explicitly declare the PR value will stop updating, but according to the current situation, the PR value to stop updating has become an indisputable fact. As many factors affecting Google rankings have been, the PR value will slowly fade out of sight.

PR value size has been many webmasters as the site's most direct performance of weight, more by many owners as a link to exchange or purchase links to the first reference standards. Do not know if you have had such an experience, when you launch a link request to a website, the other party's first sentence is: your site PR value how much? Last year, the link trading is also quite hot, and the PR value of the size of the link price is the most direct factor. PR value seems to have become the lifeline of the site, many sites at the beginning of the constant pursuit of high PR, even the PR value to see more important than traffic. Indeed, the PR value was once very important, but now, it is on the stage of history slowly fade, we should take what to judge a site quality?

In fact, the quality of a site to judge a lot of factors, PR value is only one of them, do not pay too much attention. Now the PR value to stop the update, we can also have a variety of ways to understand the real situation of a website, the following will be a specific introduction, I hope that the need to exchange links or buy a link friend some help. These methods are very versatile, can be used to analyze competitors, to analyze the competitive strength of keywords, but also apply to the diagnosis of their own web site to find deficiencies, proposed optimization methods.

Here are some reference factors to judge a website's quality:

PR Value

Everyone will feel strange, PR value has been canceled, why Wevencheng also to the evaluation of a site quality factors. Yes, the PR value is to stop the update, but it has not completely disappeared, the PR value of many sites still exist, so the PR value can still be regarded as a critical factor, but he is not so important.

If a site has a PR value, at the very least, this site has existed before April 1, 2010, if the PR value of this site is good, reached 4 or 5, indicating that the site has a good past, if the PR value is higher, then the site is still a high quality site is more likely, After all, she was so good before.

Website traffic

The actual flow of the other site outsiders cannot accurately know unless you have extraordinary means. But you can use some tools to understand the approximate traffic on the other side's website.

Alexa ranking estimated traffic: Remember: Alexa ranked high site traffic is not necessarily high (back Weven into the blog will have relevant article description), Alexa ranked low site traffic must not be high. As for Alexa above the flow, also just as a reference, if the display of PV than IP 100 times times more than, it would have to be deeply suspicious.

Google trend estimates traffic: address: http://trends.google.com/websites. This is the English version, the Chinese version of only keyword search trends, the Web site traffic trends can only be used in English, directly into the Web site can be. Login with Google account will show more content and options, but also to compare the flow of different sites. Show the flow of the site and the actual traffic has a certain discrepancy, can only be used as a reference. What needs to be explained is that if the other side of the site traffic is too small, not up to the minimum display requirements, there is no data.

Page view estimate: The General page will show the number of browsing, from the other side of the home page important position to enter the article pages, you can see the article published date and browse times. Page shows the number of browsing is also only as a reference, many webmasters in order to make the site appear active, in the display of the number of browsing also done hands and feet. For example, the initial number of browsing may be a fixed value or a range of random values, it may be refreshed every time the page browsing times increased several times, or the number of views in the post after the release of a period of time is automatically increased.

Website history

First of all to see the domain name age, the old domain name has innate weight advantage, if the other site's domain name age has been 10 years or earlier history, the advantages are very obvious. And the general people will not take a few years old domain name do rubbish station, not worth it.

Then look at the site was the first time the search engine included, this is not a specific method can be directly traced, but can learn from a number of sites can be queried site history, such as http://www.archive.org/web/web.php, the webmaster are often used to, unfortunately now has been isolated in foreign countries, need to turn the wall can be opened. To my several websites query data for example, this site archive data and my site is actually the search engine included in the date is very close, very valuable reference.

Finally look at the site to publish the first article of the time, if not found the first article does not matter, probably the previous dozens of pieces can be. Click to enter the site of an important channel or column list page, to the last page, located in the end of the list of the article, the basic site is the beginning of the establishment of the release, page or body page URL if there is a release date, you can roughly estimate the age of the site. As long as the site is not too bad, generally have content within one months will be included.

Site collection

Generally speaking, the higher the weight of a website, the more pages can be indexed by search engines, so it also has reference value. Of course, this also want to know the actual page number of the other site, if a site actual page only 2000, then do not ask each other to collect the amount of 10,000, too pushy.

The actual number of pages can refer to the ID number of the article, most small and medium Web site content page URLs are named with IDs, and IDs are incremented sequentially. The page is included in the total page of more than 50% is better. But the ID is often inaccurate, for example, some IDs are starting from 10000, some of which are deleted in the middle of many content, resulting in the number of IDs and actual article number seriously inconsistent. In the other column not many forms simple situation, can also be counted by column, General Column page will show "a total * * * * page" Statistical text, add up the specific numbers is basically the number of site content pages.

Can also compare the major search engine on a site, if Baidu included only hundreds of pages, Google has included tens of thousands of pages, that is the site in the Baidu included in the problem.

If the other side site collection has reached hundreds of thousands of millions of, this factor can basically be ignored.

Snapshot date

Snapshot date is also a reference factor to judge, now is January 11, 2011, if the other side of the site's snapshot date remains in 2010, then it is debatable. The newer the snapshot date, the more diligent search spiders crawl, you do not want to change a friendship chain took six months from the other site by the search engine index to it.

Content Update

The frequency of site content updates also affects the weight of a site. A normal web site has not updated the content for several months (except special sites, such as some company websites, industry stations), that this site may have been the webmaster abandoned or forgotten, at least not enough attention, unintentional development. For such a site, the intention to do a station friend or passing good.

If a site is all copied content, or all is collected content, its weight is very good unlikely.

Keyword ranking

A website quality is good, may through its key word rank understand a probably. Home page is the highest weight of the site, webmaster General will be on the homepage to do keyword optimization, we can query its home page keyword ranking to obtain relevant information. For some of the more competitive keywords each other site has a better ranking, description of its weight is good, ranked first in the best, if you can not row in the first, the first 3 pages is also good, there will be a good weight, to know for the fierce competition in the keyword, the first forever only one, Cannot because the other party does not have the first to abandon the family. For some of the least competitive keywords, even the first reference value is not big.

Outside the chain

Generally high-quality Web sites will have good external link resources. Query external links suggest the use of Yahoo webmaster Tools, yahoo query results are more accurate, address http://sitemap.cn.yahoo.com/, enter the site to select the appropriate options. can also be used directly in Yahoo Search, commands such as: linkdomain:www.duanwenxue.com-site:duanwenxue.com. The Linkdomain command itself is used to query backlinks, so to remove the backlinks from this site, the rest is the external link. The difference between backlinks and external links and the usage of common search commands Weven blog will have related articles in the near future, stay tuned.

Yahoo to find out the external link site is sorted by weight, so you can use the same method to query the external chain of competitors, it is convenient to choose high-quality links.

Site architecture and Pages

Good website General website structure is not too bad. First look at the user experience is friendly, whether it is a common CMS template, the site is flooded with a large number of ads, whether there is a window, whether there are deceptive content and so on.

Then look at the site's navigation is clear, page HTML code is concise, the URL is a specification, link structure is reasonable and so on.

Links

The so-called birds of a feather flock together, if a site of friendship links are part of the spam site, then this site can be imagined.

Some of the friends who buy and sell links are very handy: do a few collection stations, with the resources at hand to collect the station's PR value, and then sell the link at a lower price. Many unknown truth friends will also mistakenly think that they really earn the benefits, is willing to buy such links. In fact, to know two or three PR7, seven or eight PR6 site is very easy to a collection station of the PR to 5, the better may also to 6, 3 and 4 are very basic. So encounter this kind of website, everybody must be careful, this kind of website can pass the weight is very limited.

The number of links is also very fastidious, generally 20 to 30 suitable, the weight of a site can reach 50, but some of the sites sell links to hundreds, so the link effect is not so obvious. After all, gruel, weight is not enough to find a few weights slightly lower but export links less than the site, perhaps also points.

Other

There are other factors, such as the domain name itself, if it is a messy domain name, or the info suffix, is mostly a garbage station. Station Group is very like using the info domain name, the resources are much cheaper.

Access speed and Stability: If a Web site is slow to open or Zooey inaccessible, such a site is no better. To know that most good sites will be the attention of webmaster.

Under the same IP other sites: If using a stand-alone server, only one or a few sites under the server, you can see the webmaster to the site's attention, after all, not everyone has a server can be used.

Site Exposure: If you often see a site in different places, it means that the site is doing different channels of promotion. If the user's approval and recommendation, such a site is good.

There are other reference factors that are not explained here.

Summary:

The article wrote a lot of very long, but also wrote a long time, I used to the summary of the way I have done to share, if it can help some people, I am gratified. Analysis of a Web site can not be exhaustive, the above factors can not be fully satisfied. A site can be satisfied with one or two of these can be considered, there is no perfect site, we do not need too demanding.

Remember: Judge a website quality level, PR value is only one of many factors, not all. The above many reference factors suffice to say, without the PR value, we still go forward.

Weven into original articles, starting Weven into a blog.

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