What blog marketing can bring to us

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Today, the value of blog and blog marketing has attracted more and more attention, which has the advantages of individuation, low cost, wide audience and target. More enterprises have started to use blog to publish and their own enterprise-related information, to show the enterprise personality and characteristics of the platform, showing a good sense of marketing, but also reflects the potential value of the blog platform. The Red Shirt net earns the following three areas that are most prominent:

First: The value of potential users. The personalized advantages of blogging can directly bring value to potential users. Often some well-known portal blog has its powerful user groups, if it is valuable or enough new content can attract a large number of users to come to see, so as to reach the user group to transmit marketing information. Using this way to launch network marketing is also the most direct way to reflect the value of blog marketing.

Second: The value of marketing costs. The low cost advantage of blogging can bring the value of marketing cost to bloggers. Traditional marketing mode, enterprises need to rely on the media to publish enterprise information, not only by a large limit, and relatively high cost. Website promotion is the most basic work for enterprise to establish network marketing, at present, a lot of corporate web site after the lack of effective promotion of implementation, so the site is too low, greatly reducing the practical value of the site, however, you can blog through the way, in the blog content to add some of the company's new product links, or some activity information, To achieve a good website promotion purposes, such a use of free blog to achieve the purpose of corporate website promotion, but also at present a relatively low cost of a promotional way.

Third: Establish the value of brand effect. Through the popularity of the blog and target can be the enterprise or individual bloggers to create the value of authoritative website brand effect. Blog is one of the ideal ways to establish the brand effect of authoritative website. As a personal blog, if you want to become an expert in a field, one of the best ways is to build your own B L OG.

1, the audience wide. The existing tens of thousands of personal blogs or corporate blogs to promote work, many blogs have been a certain amount of visits and visibility, in a certain area has a considerable audience, which has both a loyal audience, there are new growth of visitors. The use of these blogs, can bring a considerable number of audiences, and then expand corporate brand awareness, promote product sales, thereby creating the value of brand-building effect.

2, Target standard. Enterprises to establish their own official blog to promote products or brands, for example, Sina, Sohu, such as the flow of a considerable number of Web sites to open the founder of the blog, or the name of the company to open the official blog and so on, and then around some unique, attractive topic to write a good level of article, to attract users to visit, contact editors recommended, To promote the official blog to a large extent, to arouse the attention and access of more netizens, gain popularity and influence, directly bring the value of building brand effect. This article starts from the red Shirt net earns the forum, reprint please indicate the author team's net earning forum: http://www.hihhh.cn/Welcome to discuss the study together.

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