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I have been engaged in search engine marketing for more than 3 years, looking back on their arduous journey, is accompanied by a happy and sad march. As SEO personnel, I think a lot of readers and I like, have a common professional feeling, is not only the SEO industry is always a change in the industry, we do not have a permanent method and strategy, we are engaged in the work of value in the end how big, can only see the results speak, It is also the optimization of the final keyword ranking results of the result of the decision of our work is good and bad. We are each day with an elusive mentality, closely watching the recent changes in the search engine, perhaps say that sometimes the site keyword ranking good and bad, high and low is our mood happiness index. That is the search engine led the nose to walk the feeling always can't stop. But we have to get used to the torment of this miserable working life. This is the eternal theme of SEO career change.
SEO is a social discipline, the reason why the definition of SEO is based on the behavior of a number of monopolistic search engine enterprises, there is no national level of uniform rules standards. Site optimization practices are often based on the experience of the master predecessors to learn or train.
I think a lot of SEO friends like me, every day we go to work the first thing is to check the keyword ranking is up or down, if the rise, even if it is to ascend a, our hearts will be complacent, but if the fall, will let the mood gloomy. This is SEO, so that each one to do site optimization of the idea of a friend to restrain. We are every day in order to upgrade the site to rack our brains thinking methods, integration station internal and external resources, find problems. But the result is often that the work we do is hard to do with mathematical arithmetic: the 1+1=2 model. In other words, we release an outside chain + update an article in the station is not necessarily = ranking promotion. Sometimes we do SEO resource matching process, in spite of doing a lot of valuable content work, can be the site keyword ranking to go down, see Peer site, People's Web site content is not more valuable than the content of our site, or search engines to record more, or, as well as a wide range of site outside the chain, But is the opponent's website keyword ranking is higher than my site. In the face of similar too many of these problems let us do SEO staff deeply puzzled and puzzled.
For search engines, especially the domestic market position of the mainstream search engine, such as Baidu's search results, we observe carefully words will find that for the same industry, a few content with attributes of the site, site content and site external links are not the same, the site content of more than a record, Outside the chain more than the site is not necessarily ranked higher than the resources inside and outside the station. Perhaps some friends will put forward the structure of the site and experience degree will also affect the ranking factor, in fact, when you carefully contrast analysis found that even if the overall layout of the site, such as the conditions are close to a keyword for these sites are also different rankings, and even the difference will be very large.
When we try to find these phenomena summed up the search engine ranking rules, we will be more dazed, although we have always recognized the consensus site optimization is around the site user experience, quality updates in the station, station outside the value of the connection and so on these several direction efforts. But sometimes the search engine algorithm ranking results really let you fireworks blinds, you can never be able to discern the final combination of these keyword ranking factors.
There may be some friends have learned that, in fact, many times we have been working towards an algorithm to match the direction of the Web site resources, and the results of the ranking may not be fulfilled. The fundamental reason is that, as a search engine rankings of the game is also uncertain, some of the results of the display is only a random display at a resource level. But precisely this kind of search results show randomness blurred our SEO sight, let us search engine information rankings results puzzled.
To put it bluntly, sometimes the search engine rankings may not have strict algorithm logic relationship, a lot of information display has a certain level of randomness and ambiguity, but our own search engine itself too blindly trust and rarely doubt it! This article by the Zhengzhou Hundred Strong Network company http://www.zz155.com writing, A5 the first, for the SEO exchange discussion, the viewpoint has the narrow place please correct me! Please keep the source link when you reprint, and respect the original from you and me.