What can SEO bring to us?

Source: Internet
Author: User
Keywords SEO

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The only one can count on Baidu rivals of a search engine Google is now transferred to Hong Kong, although China's business continues, but the prospects for development is far from enough to pose a threat to Baidu. Baidu has become the first choice for Chinese users, and for corporate propaganda, Baidu has undoubtedly become the most important! And with the popularity of SEO from 2003 we have just begun to understand the knowledge of SEO, to the 2006 upsurge of SEO, and now everyone to the confusion of SEO, SEO has gone through nearly ten years, SEO technology has also been the focus of website optimization.

At present the enterprise in the network propaganda mode, a large part or through like Baidu bidding, Google bidding, advertising alliance, such as publicity, Baidu's two propaganda ways: bidding and optimization is undoubtedly the first choice for customers, in the bidding and optimization between how we choose? I briefly summarize the following points:

Advantages of Baidu Bidding:

1, Baidu bidding keyword optional strong, as long as it is not illegal keyword, as long as the money, what words can be ranked!

2, quick results, as long as the money to Baidu Company, two days the site ranking will go up!

Baidu Bidding defects:

1, the cost is far greater than the optimization, and often do not see the expected effect.

2, peer competitors malicious clicks. Bugs that all search engines can't avoid. Bidding customers the most headaches is undoubtedly the malicious click of competitors, although the major search engines are outside the claim that there are professional algorithms to deal with malicious clicks, but those malicious clicks, malicious click Software is still selling in full swing, it is difficult to let us believe that the official promise. Some time ago, the U.S. media exposed a local company dedicated to India to hire some "clicks" to click on the promotional links of competitors, which makes the bidding customers more uneasy. Every day there are a lot of useless IP to consume our advertising costs, which has become the most headaches for customers.

3, traffic is coming, but the probability of retaining customers is small. The amount of clicks is indeed brought, and very obvious, a view of the background, traffic hundreds of thousands of dollars a day is a lot of money, and let people wonder why the final pick up the phone is not a few! A very important reason, but also the enterprise will often ignore a point, traffic is brought, but the quality of the site itself is not high And not attract users? After all, now an industry to do the bidding, not only you a company is doing Ah, Baidu a page left there are 10 bidding positions, right and 10 positions. Baidu snapshot on the left and 10 locations! A homepage counts up to have 30 advertisement information! The user's choice is not just your family!

We look at the benefits of SEO can be analyzed for the following points:

1th: SEO First can help you save a large number of bidding funds. Does not mean that you can not do the bidding, but everyone knows that Baidu's ranking is not determined by the bid, but the bid is also the most critical! Baidu's ranking is = bid * Advertising Quality score, for example, the same in the first place, if you have high quality scores, then you can bid low. If two stations a quality score higher than you, that same position means that you may have to go out to others twice times the price to achieve the advertising effect of others! and through the professional guidance of SEO, improve the weight of the site and quality scores can help you save most of the advertising costs.

2nd: SEO site optimization is for the entire site optimization, in improving the quality of the site at the same time there will be a large number of industry-related long tail words in front of Baidu position, these long tail words will bring you a lot of traffic, give you a lot of unexpected surprises! Give a good feedback to Baidu. Google, which is also the value of SEO, ranking is only the goal, the ultimate effect is the most important!

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