What exactly does your website need? Network Marketing Strategy

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I believe most of my friends have their own web site or for other sites to do online marketing work, but many people have such a puzzle, I how to develop My network marketing strategy? Many people directly choose SEO, because it can bring free traffic. But is it really your most urgent need?

What is the answer to the argument that the industry often has the most effective online marketing strategy? The answer is that each site is different, each site has its own different goals, different customer base. The most important thing is to know what your potential customers want, what their surfing habits are, and what kind of abilities your site is in. As long as you understand your clients and yourself, you can easily work out different strategies at different stages. Whether you are doing e-commerce, blogging, operating a corporate website or building a small station to earn Google Adsense, you can find the appropriate strategy to achieve success. Of course, success is achieved through a lot of practice, do not only adhere to a marketing strategy, only to try to know which kinds of your site most effective.

seo– Search Engine Optimization

Many people think that SEO is simply to do the keyword, everywhere looking for a site to send a link to get free traffic, in fact, it is not the case at all. SEO is my current encounter the most complex network marketing tools, from the understanding of customers and industry, keyword research, network structure deployment, the creation of optimization, the construction of the chain, data tracking and analysis to the final repeat analysis and optimization. All this is extremely time-consuming and money, if a small business does not have the corresponding budget, or covet cheap, it may end in the loss of the candle. If a site has a long-term vision and put a lot of human and material resources, and finally got the search engine to give the return, that SEO may be the site nearly 10 years since the most successful investment. For example, Luoyang website construction Company, currently has to do SEO services.

At the same time, don't forget to investigate your potential customers are not most of the use of search engines, if your client is a high age level, then you need to think about it is worth it.

ppc– Bidding Click Ads

PPC relative to SEO easy to understand more, search engine or site to give you a platform, have customers click on your ads you pay money. Although the PPC algorithm is also very complex, but your advertising is good, but it is easy to intuitively see out. For many sites, they only need to rank a few competition is not particularly big keywords just, why not spend some money using PPC? There is no need to worry about a long-term investment but may not return, and can be intuitive to see the problem and make adjustments.

If your site is very small and just started, but the product can be sold, why not try PPC first bucket of gold?

Email marketing– e-mail ads

Many people may have forgotten our good friend, email. e-mail development has been a long history, but it is still one of the most efficient means of advertising today. A well-planned email advertising strategy can effectively build a relationship with your existing customers and make them your loyal customers.

If your site's potential customers are mostly middle-aged elites, the email advertising strategy is absolutely critical to you. They may not have time to go to Google, but they will definitely check the mail.

Affiliate marketing– Affiliate Marketing

Money can make the mare, the power of Commission makes people have to spend a lot of effort to work for you, many large companies have commission items, such as Amazon. But don't think that only large companies can successfully use affiliate MARKETING. Many small companies, such as WordPress's theme design company WooThemes, have been successful with this trick. Affiliate marketing also plays a key role in their SEO strategy.

If your product is similar to a related it product or service, then you can try affiliate marketing, the power of proliferation is quite scary. Of course you can use your own website to help others sell and take a commission, John Chow and Jeremy Schomaker how to become king of gold? Is it the power of affiliate marketing?

Social media– Community Network Marketing

This is a relatively new field, many companies are embracing the mentality of the community to join the network marketing team. But is the payoff good because of the energy you've spent in it? This is difficult to judge, because this is now recognized as the most difficult to measure the results of the network marketing strategy. Although Avinash and many other experts have summed up some methods of measurement, they are very limited. But even twitter,facebook own money is very difficult, want to use them to make money is not easy. And in the community, the strength of the masses is the biggest, if you are not careful not to deal with it, you will cause big trouble. Classic example: United breaks guitars, the loss is expected to be tens of millions of dollars.

The domestic Community network is still in the relatively primitive stage, in fact, I still prefer, because it is to provide a communication platform for all over the network is not it? If your potential customers are muttering, rice or the campus to spend a lot of time on the net worm, then bold to try it.

cro– Conversion rate Optimization

I'm not sure if it's a network marketing strategy, but it's definitely one of the most important strategies I've ever seen, because the strategy described above is attracting potential customers to your site. If said, your SEO is done in place, ranked first and attracted a large number of people, but only a small part of the purchase of your things, then your site is two words "failure." I ask you to do a math problem, 10,000 people to visit your site but only 10 people buy your things, and 100 people to visit your site but there are 20 people buy you things, who make more? The ultimate success of the marketing strategy mentioned above is based on the CRO success.

You may say, I do not know my conversion rate is good, then I will give you a data. The top 10 of the 2009 American CRO list was an online florist, with a conversion rate of 38.6%, and 10 people going to their site and 4 people deciding to buy something.

Target translation applies to a variety of websites, and even if you're blogging, you can set goals for how many people subscribe to your site as a measure of success. So no matter what website you are, you should try to delve into how to improve the conversion rate, the specific method of thinking, I will open a new post to write again.

Do you have a clear idea after reading this article? In this online world, there are many different kinds of marketing strategies I do not take out, in any marketing strategy planning, before the in-depth understanding of their website and customers, you can accurately grasp the direction of the future, so that your chances of success will increase a lot.

Article Source: http://semwatch.org/2010/04/what-online-marketing-strategy-do-you-need

Author: SEM Watch