What factors of domain name affect website optimization

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Recently, the domestic search engine movement is frequent, Baidu and 360 of their own search results added a domain name record information display, although the scope of the display is limited to medical sites, but this can still be seen as more and more attention to the domain name WHOIS information signal. Does this mean that the future of domestic grassroots stationmaster is very slim? In fact, even if the registered domain name reserved case, there are other factors affecting the optimization of the domain name, and listen to the small series.

Domain suffix

The suffix of the domain name is different, the search engine gives its weight value will also be different. Do optimization of the students know, Baidu and Google to their own domain name link to give the weight value is the highest, followed by. edu domain name and. gov domain name, because use these two kind of domain name station website is the government website and education class organization, their website is not false. Small make up a rumor, online someone said, COM domain name is in addition to the domain name suffix above the highest value of the domain name, this sentence is wrong. COM domain name and country domain name CN domain weight is the same, in search engine eyes they are equal, but registered COM domain name webmaster More, more common bale. But also some accidents, Baidu is not included in the use. TK domain name.

Domain History

Domain name transactions will be hot, part of the reason is because of preemptive domain name is profiteering, another part of the reason is the use of old domain name construction site will be good in the short term. Verified that the older the domain name, the Web site in the performance of the search engine better. Note that there are also ten years of registration age domain name, binding the site's domain name, its optimization effect is better than not binding the site's domain name effect. And the higher the relevance of the site, the more obvious effect, domain name registration period If there is a penalty record effect will be greatly reduced.

Domain name length

Google and Baidu have made it clear that the length of the domain name will not have a negative impact on the site rankings and search results, but they are recommended to register a short domain name. In the domain name trading industry, the shorter the word, the better the quality of the domain name. In principle, the length of the domain name and SEO does not matter, but the domain name is too long will increase the user's memory burden, reduce the friendliness of the site, especially a long string of unrelated characters stacked domain name.

Phonetic type

From the perspective of search results, the domain name with keywords is the best. To search for "domain name" This keyword, for example, with "yuming" domain name site will be ranked in many of the same industry in front of the site. Set up in the domestic site to recommend the registration of phonetic domain names and more auspicious digital domain name, one is the domain name memory cost is low, the second is the optimization effect is good, the establishment of foreign Trade website small set of suggestions as far as possible register English domain name, in line with the writing habits of foreigners.

Domain name Imitation

Imitate other people's domain name registered domain name is already commonplace, like the domain name of the outdated website is im286.com, many websites use im286 to register the domain name of other suffix, like im286.cc, im286.cn and so on, this is so-called "celebrity". If the use of good, their website is likely to get "Ishid showered" effect, but this kind of site is very easy to cause copyright disputes.

Registered domain name Building station is a fairly simple thing, but the operation of the site is very complex, the site domain name "quality" good or bad, to a large extent, affect your site operating costs. Domain name on the optimization of the site is not limited to the small series of these points, if you have any good ideas, welcome and small edit communication.

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