What factors should be noted to ensure that the keyword ranking cycle is normal

Absrtact: A lot of webmaster see this title think I say is some abnormal black hat means, I share below is normal optimization method, not black hat, in the optimization when we have a very wide range of questions, such as originally a keyword I

Many stationmaster see this title thought I said is some unusual black hat means, I share below is the normal optimization method, not black hat, in the optimization of the time we have a very wide range of problems, such as the original keyword we through the normal optimization means can be one months to do up the rankings, But because many of our webmaster in the operation ignored a lot of factors or do a lot of abnormal operation, so that our keyword ranking cycle greatly increased, originally one months can be done but did two months, Today to share is what we should pay attention to what factors can ensure that our keyword ranking cycle can be normal.

First, the site's early layout strategy exists misunderstanding

1. Here to tell you a factor is in our site is still not in the construction of the online when we should locate good keywords, and for our key words to publish some anchor text outside the chain.

There are two obvious advantages to this:<1> will not waste our human resources, many in the new station when the construction of the sketch will have nothing to do, so that we can lead a little ahead of our competitors. <2> This can make our high weight outside the chain of the increase in the cycle of shortening, because the search engine for the calculation of the chain has a cycle, we do not online before the site to do a targeted outside the chain anchor text connection, wait until our website online, our weight naturally came.

2. New station in the early one months to do a lot of links misunderstanding

Here to tell you, the new station in the first one months we do friendship link is to be very cautious, if our new station on line one months to do a lot of links to accumulate weights such a method is obviously cheating, is to be punished by the search engine, but here we look at the 1th, If our new station before the use of the 1th operation, do a targeted anchor text link, then our new station can be appropriate to do some friendship links, one months can do 10 or so, but still can not be too high-profile.

3. Website Station operation

Station operation we want to remember four words is Ningquewulan, if we can't think of the right content on top that would rather not do.

<1> the purity of the chain in the body, we do not wantonly in our content to add some key words to point to our home page, such a practice is very stupid, at the same time, at the bottom of our homepage do not go to add a lot of keywords back to the chain, the bottom of the chain plus a keyword is enough.

<2> Body List of recommended number to control the number of lists can not do too much, so not only for the user's choice of costs will increase, for our station weight distribution is also very unreasonable.

<3> content Construction said that the construction of the content must say now many of the enterprise station, most of them are stereotyped, do a lot of corporate news and other useless content to update every day, and did not study the real needs of customers, resulting in a large loss of customers, the site's ranking cycle is also greatly increased, Corporate news in the corporate web site, information These are best not to do, for our content layout, we mainly consider the customer has no rigid content requirements to the user as the benchmark.

Second, outside the chain aspect strategy misunderstanding

Now a lot of bosses and SEO supervisor for the outside Chain Commissioner's assessment standards are very wrong, and some managers mistakenly will Baidu related domain as outside the chain to pay attention to Baidu related domain growth, and some pay attention to the chain of pure number of growth. Then we are outside the chain aspects of how we should set the assessment criteria, how to train our subordinates, mainly in the following several aspects.

1. Forum post Assessment, for the forum post our assessment criteria is very simple, is to assess the number of responses to this post and browse, we have a week for a cycle, or the cycle can be shortened to three days for a period of assessment, a hot post in three days or so will have a lot of reply, And not popular posts in two days or so will be ignored, we pass these standards to assess the quality of our external chain.

2. For the evaluation of the blog outside the chain, the evaluation of the blog outside the chain is also a few, mainly the number of sharing and interaction, to the details, is the top of the blog, reprinted, the number of comments and browsing volume, this reason and the assessment of the post is almost the same, pay attention to

3. High-weight links to the evaluation of links to the assessment of our main link is to see the quality of each other's site, to see if there is no optimization of the mishap, the title is standard, the quality of the content, the layout of the chain, there is no cheating, such as a series of details of the

Third, the website reasonable promotion means

In our website optimization when our most valuable keyword is not our core keywords, because the search core keyword customers get a lot of sites, customers can choose a lot, so the most valuable keyword is our brand keywords, give an example: for example, you search a keyword, into a website where you found what you wanted on this site, so you remember the name of the site, but the next search when you can not find this site, you will find a way to search this site, this is the importance of brand keywords, because search brand words are generally you are ranked first, When your search for brand keywords more and more customers will show that your site is valuable.

Promotional means we are mainly using search engine common marketing methods, the promotion of our brand words, such as the use of Baidu know, now a lot of people do Baidu know is to find ways to leave the phone, leaving the Web site, in fact these are wrong, we should do is to enter the role of the questioner, With hands-on experience and real case of the introduction of our brand, do not call and Web site, such a promotion is kingly.