What game attracts players ' eyeballs? The trend of the future development of online games

Main technology trump card

Last week, the reporter in Zhongguancun 3W Café to see the Ku Kuihui of the time,, a black dress, the face of a bit of the wind, and he did a special research game seems to have some kind of coincide.

After returning from studying in Japan, Ku Kuihui met a group of like-minded friends. When learned that Ku Kuihui want to start their own business, we hit.

"The production of action games requires a great technical strength, and this is our forte." Only rely on their own technical strength to form a barrier to isolate the competitive pressure of large companies to achieve the survival and profitability of enterprise products. Ku Kuihui told reporters that high technology level is their killer.

Hao-Gen is developing a fantasy-style action Network game. In order to enhance the true effect, Hao root in the production of the game ready to use and improve the current world's most advanced "Unreal 3" 3D engine technology, through the independent research and development function, so that the engine can achieve the highest standard 3D model and landscape generation effect, the game experience more than ordinary 3D effect.

Seek cooperation support

In referring to the game profit model, Ku Kuihui said, Hao-Gen is developing the game's consumer population positioning at 18-35 years old, with certain economic conditions of the players, while the implementation of props and VIP monthly card double system fees, in order to attract more users, expand the company's profits.

Ku Kuihui and reporters calculate: According to data from the Internet, Tencent "through the FireWire," the average monthly revenue of 40 million yuan, the grand "Valley of the Dragon," the average monthly revenue of 10 million yuan, ranked first and fifth in the big Game Rankings respectively. These two games is a fierce confrontation of the shootout game, simple and direct; one is the action game containing MMORPG components, the content is complex, and the game of Hao-root development is exactly the blank area of both. Conservative estimate, in the promotion effect only mature company One-tenth, the monthly revenue can reach 10 million yuan. At the same time, mobile phone client game is expected to be listed after the monthly battalion of 300,000 Yuan income.

According to the development plan, the first year after the listing of Hao-root game will recover the cost, the beginning of a profit. For the future development of the company, Ku Kuihui appears very confident.

When it comes to partnering with operating companies, Ku Kuihui says, Hao's roots are now in urgent need of operational partner involvement. As a technology-friendly development company, Hao Root in the product operation is still lack of experience, need to find partners in the operation. Currently has approached Phoenix and other partners, and reached a preliminary cooperation intention.