Summary: Do SEO know the importance of soft, a good soft wen not only can bring traffic to the site, but also a high-quality outside the chain. So a lot of seoer want to do in the major soft platform submissions, since the soft wen is so important, then he will have to SEO
Do SEO are aware of the importance of soft, a good soft text can not only bring traffic to the site, but also a high-quality outside the chain. So a lot of seoer want to do in the major soft platform submissions, since the soft text so important, then he will have what impact on SEO?
I. Attracting users
We all know that soft paper is divided into two kinds, one kind of SEO soft wen, there is a kind of marketing-type soft text. We want to attract users only through marketing-type soft wen, as long as our article can attract users, so that he generated interest, causing users to click, so that not only for our site to bring traffic, but also to make your site be people's attention. In particular, the new station needs to attract more users ' attention in this way.
Second, establish the image, publicity and Word-of-mouth
New station online is difficult to get the user's approval, so even if the site has traffic, conversion rate is a problem. Then we need to use soft wen this platform to promote the image of our enterprise, strengthen brand promotion. Can through a large number of articles writing, publicity of their company's image, professional field, especially to provide a keen insight to solve the practical problems of customers, is undoubtedly to their own credibility, reputation issues increased weight. And, if the soft writing is good, and the reader is relevant and can provide practical constructive help and advice, it can effectively affect the reader's faith, effectively convince the reader.
Third, increase the website traffic
General soft text can be linked, then through this link may be someone click on your site, which increased the flow of the site. The flow of this may not bring us a conversion rate, but from the development of the website still has the benefit, if our website has the steady flow every day, and the traffic is the growth trend, then in the long run, our website is presents a healthy upward trend, such words website's ranking will slowly ascend.
Four, increase the quality of the site outside the chain
All know that the soft is high quality outside the chain, such a chain not only the survival rate is long, Baidu to the weight is also very high, if we have a lot of such a chain of quality outside the chain, then our site's weight rankings will have a good growth. If your article is very good, readers feel very useful, may be reproduced your article, then your article links may directly be reproduced directly. That is, perhaps one of your articles, through the reprint of others to produce more than one outside the chain. There is the time when we publish the soft text to make sure that its audience, or objects, such as you write a good medical information soft text, and you send to an entertainment type of Web site, so the soft text is not used.
Five, improve keyword ranking
In the soft text interspersed with keywords and long tail keywords, you can effectively increase the density of keywords, so from one aspect to enhance the ranking of your keywords. We can see through the A5 to A5 each article title and below there will be a source, we can write the keywords of our website, such a keyword anchor text link can be very directly improve the ranking of the site keyword.
In my opinion, soft wen increased the site outside the chain is different from the ordinary outside the chain, if the chain to play a point, the general outside the chain can play 20 points, but the soft text left the chain can play 90 points, soft text of the site outside the chain more closely combined with the content of the article, do a reasonable leave a link, this is the search engine favorite. Write Soft wen, to be able to be reproduced for the purpose, reprinted will leave the chain, no matter what the site reproduced, as long as the one-way link that is a good link.