What is an optimized web design?

Source: Internet
Author: User

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Because different search engines in the page support differences, so in the design of the Web page should not only pay attention to the appearance of beautiful, many ordinary design pages often used in the elements to the search engine there will be problems.

Framework structure (frame Sets)

Some search engines, such as fast, do not support frame structures, and their "spider" programs cannot read such pages.

Image block (image Maps)

In addition to AltaVista, Google and Northern Light (now stopped public search service) explicitly support image block links, other engines do not support it. When the "Spider" Program encounters this structure, it often feels at a loss. So try not to set the image map link.

Special Effects Link

We often see that some sites add special effects to the navigation links, such as clicking on an item to expand the underlying link. These effects are typically done in Java script and are visually novel, but not so tempting in the eyes of the "Spider" Program, which is not able to interpret the link. In order for search engines to successfully retrieve your pages, it is advisable to sacrifice something fancy.

FLASH

Although the flash production of the Web page visual effect is better, but the search engine is not too cold, the case shows that this kind of site is difficult to be Baidu search engine index. The sensible approach is to provide both flash and non-flash Web page choice, which is to increase the viewing of the Web page, but also to take care of the search engine sentiment.

Dynamic pages

Any address with a "?" , "&" (and other similar symbols) Web pages will be "spider" Program blocked outside. These pages are usually generated by CGI, PHP, ASP and other programs, technologically advanced, but not suitable for search engine "spider" Program. While some large search engines, such as Google, already have the ability to retrieve dynamic Web pages, a significant portion of the engine does not support it. And even Google, which can index dynamic Web pages, has made it clear in multiple contexts that it does not warrant retrieving all of the dynamic pages.

Therefore, unless it is a very large web site, to facilitate the use of Dynamic Web page generation technology, or to try to use static Web pages as well.

Encrypt Web pages

Don't encrypt your pages unless you want them to search your Web pages.

Web page capacity

The number of bytes in the page, including images, is best not to exceed 50K. The large size of the Web download speed is slow, not only will the average visitor waiting to be worried, sometimes will make the "spider" Program feel impatient.

Independent domain name and paid virtual host

Currently, search engines are reluctant to include websites that are located on free home space. The reason is that since you think your site is so important that you need to log in to a search engine that everyone knows, you have no reason to put it on a free server. What's more, the free homepage is usually slow, which can affect the efficiency of searching information.

Of course there are exceptions to everything, if your site is really good, it may be accepted by the search engine, but in the circumstances, your ranking will always follow those who have a separate domain name behind the site.

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