What is the benefit of RSS full-text output and partial output

More and more netizens are now using readers to subscribe to feeds and read articles, compared to the term that few people have known about RSS a few years ago.

For the user, the reader integrates the information you are focusing on in one place, providing a very convenient way to read and share. For content providers, on the one hand, the content can be faster to reach users, on the other hand, people are thinking: will not impact on my regular reading and benefits? Should I choose full text output or partial output?

Many organizations and individuals advocate full text output, including WordPress. Full-Text output has 2 benefits:

1. Ensure the integrity of the information

First, users can read all the content in one place more conveniently. It improves the user's reading experience, reduces the user's pay (clicks and jumps), but also facilitates the user's sharing. Furthermore, the integrity of information is beneficial to the overall interests of the Internet. Information is spread more fully and more difficult to be blocked and deleted.

2. Expanded the influence of the original text

Full-text output makes it easier for users to read and more easily spread. This has nothing to do with the influence of a closed, incomplete message.

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Also, there are a number of sites that use partial output. The most obvious benefit of partial output is that it brings more direct traffic

Users can read part of the information, but to continue to see the full information, need to visit the site, which brings direct traffic. At the same time, when users reach the Web site to browse the full text, but also better encourage users to participate (such as comments and other exchanges).

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Full-text output can create greater social value and make greater impact. Non-Full-text input is also important for some sites, allowing more users to visit and participate in their own websites.

What should be the choice?

I think a minimum principle is that the content of the RSS output must express enough key information or summarize the full text.

In addition, there are 2 points to think about:

1. The full text and the non-full text are not an absolute give me that his relationship, they can coexist.

2. The number of articles exported to the Web site should also be considered, the number of different levels of the user's reading behavior will have an impact.

Here are 3 examples of information Web sites: Engadget,cnbeta, Caixin network, you can see 3 different levels of RSS output.

Engadget

Engadget output is basically maintained in a screen, generally full text output, with complete pictures and text. When the length of the article exceeds a certain limit, or if there is video behind it, truncate and provide a "continue reading" link.

This RSS-reading experience is very friendly for more than 10 of news-featured websites every day, and users can almost complete their browsing of each article and continue reading articles of interest.

CnBeta

Cnbeta the core content of the article with a paragraph, but also with bold emphasis on the main points.

Cnbeta information is very large, an average of 80 articles a day update, and the article involves uneven, this is not full text of the summary output is better than the full text. It makes it easy for readers to quickly browse through a lot of information without missing out on what they're interested in. Once you find out what you are interested in, you will click Open to view details. The only regret is that it is perfect if you can match some small size with a map.

Caixin net

People will say that there are no negative examples of 2. Caixin Net RSS output is very petty + stingy, completely did not give enough information. In front of this row, all is the title bachelor, in addition to the title does not have any useful information. Besides telling you "hey I wrote", I can't imagine any value to the user.

As an average of 60 spare ribs feeds per day, I will only choose to delete it from my subscription, and the Wall Street Journal, which has been shouting for money every day, is much more presentable.

My blog Jjyy used is similar to the Engadget+cnbeta approach, short article full text output, very long article I will write the essence in the output section, especially the wonderful photos, and then add a link to read the full text. Now because WordPress's summary writing is not z-blog strong, I changed to the full text output. This is actually a good ending, for me this average one months update 1, 2 of lazy people: