What is the biggest shackle hindering the development of O2O in the future?

Absrtact: So, in the future, what is the biggest shackle that hinders the development of O2O electric business? In the course of the future development of O2O model, the biggest shackle to hinder its development is not the Internet, but the real economy. At present, there are three kinds of models in China: 1, platform type,

So, in the future, what is the biggest shackle that hinders the development of O2O electric business? In the course of the future development of O2O model, the biggest shackle to hinder its development is not the Internet, but the real economy.

At present, there are three modes of electric power in China:

1, platform-type, such as Taobao, its business model similar to the department store, as long as Taobao pay a certain rent and protection fees, a large number of brands and businesses can be leased in the shop paving shops;

2, proprietary type, such as Jingdong and Amazon, which is equivalent to a grocery store, which all of the purchase, sell goods are all Jingdong, Amazon their own things;

3, special selling mode, such as the only product will be focused on a certain user groups, such as the only product will now be biased towards female users, clothing-oriented vertical class platform.

All these three types of electric business models in the future there is a lot of growth, but with the social and mobile Internet development, when the Internet into more industries, when the Internet more with the entity, O2O may become a new mainstream model.

Of course, there may be more innovative mode of electrical business, we may not see now, but there are several principles of the caller must pay attention to, that is, in the future of the world, there may be "no social power, no mobile power, no experience without electricity quotient." If the electric business enterprise cannot adapt to these three points, even if they do today very big, very strong, may also be slowly in the future marginalization.

In fact, for traditional enterprises, as long as the three points, in the future, especially in the field of O2O, they may also challenge the Internet electric Business enterprises.