What is the most necessary preparation for the industry to embrace the internet?

December 12, the world's first large-scale conference to explore the industry Internet, 2014 CVW. The industry Internet conference was held in Beijing and was synchronized through the big screen of New York Times Square. The conference was made by the Asia Letter Group, the cloud base and the Chuang-Zhuang economic and Technological Development zone jointly hosted more than 5,000 global it and traditional industry leaders and elites who are concerned about the development of Internet and traditional industries, and explored the evolution of "Internet access to traditional industries", "traditional industry internet" and the technological model and business innovation of industrial Internet.

In the morning of the main forum of the Industrial Internet @ three-person talk, by the Financial Executive Editor gang presided over, the broadband capital Chairman Tian, Jinsha Venture Director general Manager Ding and the Asia Letter Group CTO Mr. Kim Yadong talks about the industry Internet. Tian said that at present, in various industries can see the evolution of industrial Internet and revolution, in the future of industrial Internet development process, the Government can play a greater role in the standardization of relevant laws and regulations. In particular, the ownership of data, privacy, etc. to make relevant rules, will better promote the development of industrial Internet.

Ding an understanding of each industry, indicating that the development of cloud computing and large data has had a subversive effect on the development of industry. In particular, he mentioned the platform-oriented business model brought about by the industry's Internet, the giant platform-linked small micro-enterprise, with only one to two mega platforms left in each industry, which could even be internationalized to mobilize resources across the industry.

When talking about mobile internet technology architecture, Kim Yadong, CTO of the group, talked about the new social computing stack in the 2020, which led to the upgrading of the internet age.

The following is the full text of the round-table forum:

Gang: I come from the financial magazine, very Jong participate in the industry Internet conference, also Zhuang is not near to Beijing, but this morning thousands of people crowded, has let us feel the industry's surging internet. These two years this topic is very hot, our stage of three, are in this industry for many years, China's industrial innovation from telecommunications to the first generation of the Internet, to the consumer Internet, they are huge harvest. I've noticed that over the past few months, the internet of industry has suddenly become a hot topic. At the Wu Town Conference, our field always imagination Internet. Our discussion first compares the macroscopic second comparison reality, for today's China, what does the industry internet mean? What opportunities does it bring to us? Challenges, change and subversion, and new innovations are possible. The field always starts from you, gives us to look forward to the industrial internet China big trend.

Tian: Thank gang this time last year, gang Deng Ding and my article about the industry in the next 20 years is the era of industrial Internet. This view is from the four of technological forces of change, we have seen today, countless mobile communications, a variety of intelligent terminals and cloud computing and large data, these four forces together, because of four forces to open industrial change. Like the Industrial Revolution, the greatest change of time was the invention of electricity, the invention of automobiles, almost another era, nearly 20 years or so. These four technologies have opened the way for industrial civilization to change people's greatest times, and today four of my forces have opened the so-called data-centered era. This era is full of opportunities for China's industry and for China's country. We have this industry today. In every respect, these four forces are in various fields and are beginning to see the beginnings of change and revolution in this field. We feel exciting on the one hand, but on the other hand we are very determined and believe in the changes that technology has brought us.

Gang: Ding What do you think?

Ding: I can't leave this slide.

Tian: A lot of telecom friends here, if the era of consumer Internet is technically equivalent to the best network, I think the consumer Internet is Yadong and ding, we discussed together, the past Internet with the concept of telecommunications, because when banks, finance in the Internet as a network, This network ensures that critical networks do not go wrong. The other is the SLA, when I provide the ability of the network I have to have quality of service assurance, if the service level did not do, I have a lot of financial penalties, so the two words for a little technical. What is called industry Internet, is the past Internet with QoS and SLAs. This is my point of view.

Ding: I understand, I think the term industry internet has been talked a lot. I think from a deeper level, why the Internet has developed to this day, we say its industrial attributes to the traditional industry to bring such a great fear, in the end is this fear is a psychological function or is it true that it is happening? Destroying the traditional industry, destroying the word may be more negative, but the word used here is that it is deconstructing and reorganizing each product. Yesterday with a team to explore, in order to better understand the deconstruction, I used a more frightening word is to support the solution, the industry is being supported. How to understand? Now the business is one person, head, arm, hand, all things are in an industry internet, when a platform appears, a company gradually found hands no, do not need, feet no, do not need, slowly body no, do not need. What could be the last core thing? The brain may be left. So to give you the hottest example now, the first title is O2O.

The first is the O2O storm, we feel that O2O in the investment sector, before long we have invested a drop of taxis, last week announced the financing of 700 million U.S. dollars, before long I and Zhu Xiaohu, in the company at the earliest time to invest in. I'm joking with them, what do you want for 700 million dollars? Buy all the taxis in China? These two days a lot of people receive drop a taxi, many people ridicule him tyrants rich is willful. He just launched a, a minute can't hit the car, subsidize you eight dollars, if you stand on the street with a drop of a minute taxi to hit the car, this is the platform example. When you think of me in a taxi company, this platform is the whole China's rental industry under the tube, you think you are in a network, you use this taxi, the other taxis do not live under this platform? A platform effect, this is the future of the Internet to support all industries. Just now Poming said, some things do not affect me, you should eat or eat, I still want to open the restaurant, the industry does not move the Internet. I'm telling you, we voted for the company, he does one thing, it's interesting and maybe a little ahead, but this idea can be thought of. You're not good at cooking. You do for a person at home to eat, a couple of two people eat also eat, I estimate seven or eight, I estimate not much burden. Do eight copies a day, two of your own home, six to get online, the neighbors around. Anyway you do well, certainly Word-of-mouth went out. Just come and get one and go, there are reservations, you can do that every day.

You see, even the restaurant has been completely removed, this industry how to raise cattle did not support me? Not。 There may be no concept of cattle-raising enterprises, with this platform can be directly with the end consumers through this platform, which piece of meat can be directly to the consumer's table, because the power of the platform, you can personalize to, the middle of the enterprise has no survival value, so we say a new ecology is a new platform of the ecological, Is the ultimate giant platform that connects small micro enterprises and end users. This ecology, you can imagine this ecological change. Make you think, in the middle of all kinds of business, if still imagine. I was particularly shocked by the Xiahua, when the ship was sinking, it was meaningless to rob first class. The enterprise itself has no sense of time, you want me to do first, meaningless, the industry finally left one or two platforms, each industry has one to two platforms, and even the platform is global. Maybe eventually they are one and the world is their one taxi platform. What's the point of wanting me to do a cab company this time? So I think the profound industry of the Internet, the treatment of the profound changes in every industry, we must understand to a very deep degree, to know that this revolution is not you want to come and not.

The last lottery economy concept, tell you why a taxi platform, someone with 700 million dollars into it? 700 million dollars we counted it, I didn't look too closely at valuations, 3.5 billion of dollars in valuations, probably more than 90% of listed companies do not know how much higher. So why are we talking about this? It is because we see that it has the potential to be the only surviving platform, if it is the only surviving platform, 3.5 billion dollars is too cheap. As you can imagine, if all the taxis in China are being called, every user will want to use it in a taxi, 3.5 billion dollars is too cheap. Taobao is not a concept, why does it become a company of billions of dollars today? Its PE only 40, is this platform, the whole China is left his family, of course, and Jingdong, its model is left at the time, the value of this platform is reflected. Today China or the Silicon Valley of the United States is said to be a bubble? Why a company of a round, 100 million dollar valuation, the previous company to the C round is not necessarily to 100 million, now all to 100 million dollars, why is this? This is the last line of the lottery economy. This is not the word I invented, this is Greenspan, ask him if he has 2000 years of foam? He said yes, but there are some companies he is the one that will win in the future, once the success of today his market value is not expensive. So everyone is gambling, I now cast the company is the future lottery, the bonus is too big, just a circulation of the company can make hundreds of billions of Taobao, so big bonuses I want to taxi industry, medical industry you can see hundreds of millions of U.S. dollars of financing, are such a gamble, in this process. In the future, someone will lose badly, because you buy the lottery is not in, but many people will be happy, if you buy Ali buy the last truly successful lottery.

The third, I do a supplement in this, in fact, we look at the entire industry to the front of the Internet development, talk about cloud computing, we talk about big data. We tend to overlook it next, really change the entire industry and even change human society, and now many people have begun to warn about changing human society. Is artificial intelligence technology, artificial intelligence technology and just said cloud computing and large data, just is one of synchronization, that is it to the critical mass. Artificial intelligence from the 60 's to the present is not something new, but why suddenly people realize the seriousness of the problem, is no longer a science fiction story, we think it is an angel or devil, the truth is very simple is the cloud computing and the emergence of large data. Mobile phone mobile internet has made a huge amount of data, just this time just talked about depth learning, artificial neural network, these new algorithms new hardware new learning methods, encountered a large number of large emerging data, they have a nuclear reaction. This nuclear reaction makes people feel that it is entirely possible, known as the basic-point effect. It can be more than human in the next day, the first two days Google hundreds of millions of dollars bought a company, he has done a very shocking thing. He can watch with video, do not give him any knowledge of the game, just give him the order, he can use him to control the game in the various instructions, like the simulation of the hands, you can press this button to press this. After a period of study, you can play the game professional defeated, he is completely learning, may not be a few dead, but it learned the special fast, is to use its neural network learning. Such a learning technology, such a learning breakthrough algorithm home hardware. This year, Baidu also invested a lot of power to do this thing, so I think that the world of these new technology industry and just talked about the platform, the business model of the complete change, I really feel that every industry it is deconstruction, not to say will not be the question, what is the question of the time, is today or tomorrow or next week's question, So I think that on this issue, all of our industries should not have the illusion, that is, how we go next, this question is worth further discussion.

Gang: Thank Ding always, do not retain the illusion, the industry internet will subvert our industry and all people, the key is your innovation how to structure. He mentions that the lottery does not have to buy the possibility of winning, bought also does not guarantee you win the lottery. The key to lottery tickets is the technology. So the reconfiguration and layout of technology, what will be the inevitable link? Yadong to share with us.

Kim Yadong: Just now ding always introduced a key word called the support solution, which is a precise description of the future business model changes. So big lottery economy, each of us is very nervous, every day can't sleep, in the end is not belong to be bought in the lottery? There is a pattern behind every change in the industry, just as Jerry Yang said at the beginning, saying that cloud and big data, all of these technologies really change in the future of social architecture. If we look at the drivers of technology, what will happen in the future to support the deconstruction of each industry. I would like to use these figures to explain the changes in the industry as a whole, my own business time earlier, the 20 years of society has not been particularly big changes, we also as a consumer, in a variety of enterprises or industries. This industry through a variety of process links to ensure that employees within the enterprise can collaborate to provide services to customers. We in the telecommunications industry is the essence of the telecommunications industry to do the production and organization process, we have seen in the last two years what Baidu did? Help customers find the fastest way to provide services to various enterprises. What did our Taobao do? In fact he did nothing, he just do a sales industry, vertical industry mobile internet technology, let it be faster by the end user found that the logistics flow faster, but essentially the same structure, we are called Enterprise architecture.

In fact, the future is not the same, Ding always said that deconstruction, we xiahua a very important topic, she found that with more new technology to improve its production, according to clothing capacity is not enough, he needs hundreds of designers, which means that the link is deconstruction, we will find that each enterprise itself miniaturization and specialization, We want to gamble is the whole society to become a business production link. We call this thing social computing, and if we look at it from this point of view, I believe Ms. Xiahua must have had a huge problem when we reformed in the clothing industry. Her question how to find the next floor white-collar to become her fitting consultant, this has the next step, we can predict the future Chi Company may appear social computing architecture. Let's take a look at the next film and we'll summarize. When we talk about the structure on the social scale, there are also four layers of social computing. We're in the lower structure we're through peopleware, we're involved in social computing, and we're essentially turning the corners of society into a real big data that we all converge on in this direction. With the data, after our real infoware, we have to let everyone interact, let the next door girl quickly for Evian to do customers, but also as Lingyun car test, but the final essence from Peopleware, our industry The future of the Internet is each of us. If we deal with this friction getting smaller, the scale of society as a whole will change. This four-tier structure looks very much like enterprise computing, but its essence needs to be considered in the social context, not the individual enterprise category, which is my understanding of future technology.

Gang: The imagination is very accurate, 2020 will produce a new social computing, and then let the industry's internet to appear real explosive upgrade. If the imagination and forecast set up, ding always can tell us, for today, based on a lot of embracing the industry and the Internet business leaders, they now need to do what is the most preparation?

Ding: A very important, at this time to our greatest challenge or the concept of the challenge. Is the internet a technology, a tool, or something? I think the internet is not a technology is not a tool is a force, the future of the enterprise future society will be shaped by this force. I think it is very important for the society to realize the revolutionary. The second aspect is a little more specific, in the past our enterprise computing to ERP as the core, solve the problem of supply and marketing. With Office to solve the problem of office automation, the future of enterprise computing is to solve the data problem, we today because of the ubiquitous sensor network can collect a lot of data, enterprises in the future use this data to determine where the customer? Where are the products? What is the customer's product? So with the data as the core of the enterprise structure has just begun, so we put forward a new word, the past ERP is very important, we use the telecommunications industry in the past using a lot of software architecture called BSS, I think the future of all enterprises need EBSS, is the enterprise-class operating support system. This operation support system is to solve the enterprise to know where the customer, using your product how long? What is the satisfaction of the use? How do you evaluate your product? I think this kind of completion, like the 80 's every enterprise with the ERP, so that their labor productivity has been greatly improved. I think the next 10 years, 20 years of all enterprises should have EBSS function, like people have IQ, enterprises also have IQ. The core of this IQ is the mastery and understanding of the data for the customer's behavior.

Gang: Just now you said that destroying all industries, I believe, makes us all very terrified. Does the industrial Internet have a substitution effect on the traditional real economy? You got a huge Chi lottery ticket, and we're paying for more people's unemployment and failure, what kind of business can embrace the Internet? Is it the chance of a few and a few companies or the majority?

Ding: The problem is very good, when the platform of the enterprise appears, in fact, the whole community to bring new opportunities. Some time ago some, even some of the big guys are saying that e-commerce or the Internet destroys the real economy, affecting the real economy and causing unemployment. This means that the car should not be invented and my rickshaw industry has been destroyed. I think this idea is very backward and very conservative idea, when we actually go to see, we fear in, we are in the solution is actually in the nirvana. Zhang's analysis of Haier is very high and I appreciate his article. He just said I had to decompose myself, and I was going to do it myself. Since this tide has no way to withstand, or let my hand out, there may be two or three feet left in each platform, because the other platform to replace. I let my platform inside become the hand that serves for thousands enterprise, this kind of change is undergoing profound change. I spoke specifically to the Ph. D., and he has done a great deal of parts around the world, saying that in the future the company will have to open up my parts platform to the entire industry, not to serve my business. So every family is thinking this way, this is your position. In the end you are fit to do small micro brain or make a huge platform of that hand, every family want to. But you do not want to start not to lose, the head can not be lost, you must support themselves and then positioning. Your product is unique, my final product service is the last core of things, this value is no time to replace. My product is OK, but in an instant, within three days even a head to think out the concept of three days with this platform can sell hundreds of millions of pieces, I am a big company.

To say a realistic example is a very archetypal company. This morning I just know this case, a micro-Bo sell mask, sell their own brand of mask, a year to do a billion, the second year to do 300 million, I have not carefully understand how to produce this mask how to do, personal, this is the strength of small micro, the power of the platform. So the future gives every creative person the opportunity to be unlimited, you may just be an idea of a product overnight you are this field, the biggest moment of a company. So I think don't think about it, we are in the face of unemployment, yes, the idiot is unemployed, stupid unemployed faster, no relationship, the government more and more money, we will raise fools. But diligent and intelligent people will change the distribution of wealth again, the future of wealth is not shifting to speculators, not to tyrants, but to the wise and diligent, through the great platform through which those who have this passion will turn to them faster, and the society becomes more harmonious and more energetic forward, China has a particular advantage in this regard, and our traditional industries are weak. Our young people are very able to endure hardship, very clever because of our education. Then their future competition will make more people more competitive in the world.

Gang: Thank you, if you believe that the future of industry internet will boldly break the chains of traditional industries, because you want to get a world. Finally have a question to ask Yadong general, for most enterprises, many enterprises do not have a particularly strong technical reserves and technology inspiration, for them, if from the perspective of technological progress, how they began to use the industrial Internet to bring them development.

Kim Yadong: That's a good question. In the future, there will be a social platform or a computing infrastructure that can help small or less technologically weaker industries to accelerate the transformation of the industry. I think this is far from being formed, or is in the process. I think that ding sum field always show a, will come to the revolution, today's time relationship I want to look at it as a worker, quoting Churchill's words. I recently told the company, I said today is a very good time, for many SME practitioners do not fear, this is not an end, not even an end, is a start, the industry is not a big guy monopoly, they do the work is very elementary. But I think we are definitely one, and this may be the end of an initial phase. In other words, we have large data, cloud computing including our thinking leading enterprises, I think gradually reveal a possibility, our future rich money to serve the service, there are products out of products, to build a new era of the emergence of the future.

Gang: There is still a problem, finally please the field always simple to a little public space. We know the role of the Chinese government is very important, our baton, where 4 trillion head. What is the last thing we need to do in terms of policy?

Tian: Looking back at the Industrial Revolution 300 years ago, at that time the government is the late Qing Dynasty, from the concept of understanding to the reality of the reaction is a mess, today we see, the morning of the Central Network letter Office Xu Xian Director also talked about, I think this process of the Government's legislative work is very important, the future of data privacy issues how to solve? In the future of social computing, credibility becomes very important. We from the physical identity to the network virtual identity, what is the symbol of people? I feel like the Industrial Revolution, the United Kingdom early in the determination of land rights legislation, determined the financial system, including banks, insurance companies, so that Britain has not only produced the industrial revolution of the Giants, become the world's power, but also become a business model of innovation. First bank, first insurance company, the first steel mills were born in the UK, so in this process the Chinese government should become entrepreneurs, should become entrepreneurs, can in such an era of data ownership, data attributes, privacy of these individual enterprises do not have the solution to the problem, the government such an invisible hand, or invisible hand can play a very important role. The future is a very important era of cooperation, individuals, entrepreneurs, non-profit organizations, the media, the government must work together to build the future industrial Internet ecosystem. Only such ecosystems can prosper and sustain each enterprise.

(Responsible editor: Mengyishan)