What is the reason for the decline in the consulting volume of the auction account?

Coping ideas:


&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp;


1. To see if the other accounts are normal, whether it is Phoenix Nest backstage reasons


 


2. Check for half a month, account basic data, see show, click whether there are large fluctuations


 


3. Compare and analyze consumption keywords, see the core consumption words have no deviation


 


4. Analyze competitor situation to see if it is market reason


 


5. Check the brand words to see if the site is negative


 


6. Check the site's recent statistical flow fluctuations


 


Site Analysis: Today's case: account consumption of normal consultation volume suddenly drop


 


1. The first is to compare the data by comparison, comparing the data of the previous two years to see whether the industry is seasonal change, if the new account is to combine the data in the last few months.


 


2. The basic optimization of the website, such as the opening speed of the website, landing page opening speed


 


3. The quality of the landing page is too low and the provided correlation is matched.


 


5. Communicate with the consultant to see if there is a recent problem more by row collation analysis.


 


6. First ask a colleague (usually first ask the station to edit), the website yesterday whether have not opened the phenomenon


 


7. Query Web site yesterday IIS log to see if there are any breakpoint signs


 


8. Whether the bidding landing page of the website opens normally


 


Auction Account:


 


1. Show click Consumption Quality. Compare the previous daily data


 


2. Did you have a large account operation yesterday


 


3. Baidu has the latest adjustment notice


 


Business software:


 


1. View the statistics records of the Business Tong yesterday (the premise is to open the full statistics function), check whether the business record and Baidu bidding background clicks the number of, daily statistics have a percentage of error


 


2. If the difference is very far, first check the business Pass statistics code.


 


3. If the proportion of statistical records is normal, start to troubleshoot the visitors ' business access records and visitor information to see if there are any problems


 


Consulting:


 


Ask the Advisory service whether there is an unusual situation


 


Small head bidding software to provide trial writing.


 


Service Hotline: 025-68781274


 


on duty qq:1966359893


 


in person to guide, provide full technical support.


 


Official Address: www.ppctui.com