What is the relationship between keyword density and website optimization?

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Often there are a lot of search engine optimization peers ask the keyword questions. For example, how many keywords or keyword phrases in a page are more advantageous to rank, or how much the density of a page keyword is more advantageous to the ranking problem. Here's a personal experience to talk about the relationship between keywords and rankings.

From the industry, people prefer to use the keyword density of a page as a reference factor in search engine rankings instead of the number of keywords or keyword phrases that appear on a page.

So what is the density of keywords? A lot of people think that keyword density is the percentage of keywords that are visible on a Web page; in fact, the keyword density should be the percentage of the keyword and the content of the HTML code removed from the page. Seems to be a more abstract concept, with the following code to explain the keyword density:

<html>
<head>
<title>keyword1,keyword2,keyword3</title>
<meta name= "keyword" contend= "Keyword1,keyword2,keyword3" >
<meta name= "description" contend= "Keyword1 is Keyword2" >
</head>
<body>
Keyword1 is Keyword2, Keyword3 is a interfere glass!
</body>
</htmL>

From the above code, in addition to the HTML code, the remaining content is (from top to bottom):

"Keyword1,keyword2,keyword3"

"Keyword1,keyword2,keyword3"

"Keyword1 is Keyword2"

"Keyword1 is Keyword2, Keyword3 is a interfere glass!"

Altogether is 16 words, below we calculate the Keyword1 keyword density, because keyword1 in all content appears 4 times, then we think keyword1 keyword density is 4/16=25%; From this example we are in the calculation of keyword density is the HTML code tag is excluded from the total content of the page.

After you know what the keyword density is, we continue to explore the relationship between the size of the keyword density and the site rankings. According to a number of professional observation studies show that in most search engines keyword density in 2%~8% is a more appropriate range, conducive to the site in search engine rankings.

Keyword density is an important factor in ranking, of course, can not be ignored, but the most important thing is content. Many people in order to achieve 2%~8% keyword density and not so content quality, deliberately in the page plus the goal of optimizing the key, in fact, do 8630.html "> sometimes instead will get the opposite effect."

In doing the site, the content is best to create, because as long as the combination of your optimization knowledge to write content is "best" content. This depends on your comprehensive level, the evaluation of an article content is appropriate from two aspects, one is the fluency of the article, the second is the density of the keywords appear. A good article its keywords appear in the position and the number of times not only does not affect the fluency of the article, but also to achieve the "most" optimization requirements.

In general, we optimize not a word but a phrase, such as "Search Engine optimization" includes "search Engine" and "optimization" Two words, optimization should not only emphasize "search engine optimization" and emphasize "search engine" and "optimization." There are a lot of people who mistakenly think that his focus is on "SEO", so keep repeating the phrase in the text. (Note: Be sure to remember that your optimized "search engine optimization" is a phrase, not a word, if you optimize the "search engine", then you do not need to "search" and "engine" separate, the search engine in the identification of key phrases will be the whole interpretation of the phrase and separated into multiple words to explain.

I think a description of the top of this site should be a good example, optimizing the "SEO", "website optimization" These two key phrases.

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.