What is the reverse link and its SEO optimization method

Absrtact: With the constant change of search engine algorithm, the function of reverse link becomes more and more prominent. If a site has a number of high-quality backlinks or have a large number of backlinks, the site's relevant pages of keyword ranking will be good. But

With the search engine algorithm constantly changing, the role of reverse link is increasingly prominent. If a site has a number of high-quality backlinks or have a large number of backlinks, the site's relevant pages of keyword ranking will be good. But this premise is your site's basic optimization work has done well, such as the layout of keywords, title tag design, URL optimization, internal page construction and layout. Below we will introduce the use of Reverse link SEO optimization methods and techniques, before learning methods, we first to understand what is the reverse link.

The so-called reverse link means that a Web page has a link to the B page, then a page is the reverse Link b page. It is pointed out that the reverse link emphasizes the relationship between the page and the page, not the relationship between the Web site. From this definition, we can see that the inner chain is actually a kind of reverse link.

How to select a link

1, the pursuit of high-quality links

The reason is simple, the link is like others to the site of the vote, high-quality links like a social prestige, the status of celebrities, and the ordinary link is the community of ordinary people give a vote. It is clear that the former vote may be more credible than the latter. So in this way to do the reverse link in the number of the chain is not important, the important thing is the quality of the chain. The website that can provide the high quality reverse link is generally those authoritative website, the related website of the profession, the well-known website.

2, the pursuit of high number of links

Since the quality of the reverse link is not good, then we do not care about the quality of the link, just the number.

3, the pursuit of high-quality links and high number of combination

This is the combination of the above two methods, do not deliberately insist on what kind of way to do the reverse chain.

Second, the specific methods and techniques to increase the reverse link

1, completes the website content page the inside chain. From my own optimized some of the experience of the site, the general within the chain to do, the relevant keyword ranking can be significantly improved.

2, do friendship link, this is a very direct and effective method.

3, in some popular, well-known forums, blogs, space, etc. posted with their own web site links to the article, or comment.

4, in the industry some authoritative website to publish the original soft text.

5. Publish the original press release on the news portal website.

6, the site submitted to the DMOZ directory, Yahoo directory, ODP directory a number of professional directory sites.

7, the pursuit of the competitor's back-chain footprint. That's to say, the backlinks from competitors ' websites that rank better than themselves are done on those sites. And also try to do backlinks on these sites.

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