What is the significance of the registration of "China" domain name to domestic users

Since October 29, 2012, as the independent top-level domain name, "China" domain name will be referred to. CN "domain name and other top-level domain naming rules, the user can individually or in combination use Chinese characters, English letters or Arabic numerals with the connector"-"combination as a domain name. In order to protect the rights and interests of the corresponding stakeholders, separate use of English letters or Arabic numerals with the connector "-" combination of the registration process will be further notice, this is the China interconnection http://www.aliyun.com/zixun/aggregation/32420.html " > Network Information Center on the ". China" domain name of the independent registration and service announcements, then the Chinese domain name on its own users what significance.

1, simple memory: surveys show that more than 90% of the public think the ". China" domain name is easier to remember and use. For example, there are not many people who can correctly spell "Microsoft" English words, but the word "Microsoft" is indeed a familiar name for most Chinese.

2, Heritage Culture: ". China" domain name will promote the construction of Chinese cultural soft power. Chinese traditional cultural characteristics of the text elements, traditional festivals, folklore can be represented by China's ". China" domain name for global promotion.

3, easy to use: Address bar input, do not need to switch input method, English characters. and Chinese period. "Equivalent;

4, bearing the brand: Most Chinese people can remember the Chinese name of the enterprise (especially the well-known enterprises) and the corresponding non-English translation. ". China" domain name in the full Chinese form, will crack only in English domain name login problem. At the same time, the corporate Chinese brand in the form of ". China" domain name in the global Internet widely heritage, promote corporate culture brand.

"Domain name is not only a simple symbol, when it is widely recognized, it becomes a cultural symbol." It is understood that most of the international well-known enterprises in the domain name Protection registration has established a more mature mechanism, and many domestic enterprises have also recognized the importance of domain name protection, such as Agricultural Bank of China registered "Agricultural Bank." China "ABC Online Bank. China "" Grows with you. China, "" "the Bank shares. China "and many more". China "domain name. Enterprises on their own brands, products and even possible future areas of involvement, products related. China "Domain protection registration, to maximize the risk of evading domain names."

As a well-known domestic enterprises and individuals when you see these benefits, you still hesitate to come quickly to the domestic top-level domain name Business---think Nick Register it!