What is the value of the network marketing company?

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Since the Internet, entrepreneurship more people, to the Internet product sales agent for the starting point of small and medium-sized enterprises and self-employed there are many million. Driven by the first barrel of gold, a significant number of enterprises in the "cash law" to do things, resulting in a large number of cash-seeking "sales" companies, they ignore the value of the enterprise itself.

Years of hard work and reflection, so that sales-oriented companies in the development goals and values reflect the formation of a variety of differentiation trends. In the "Cash law" to taste the sweetness of the enterprise, may be more crazy pursuit of cash, but also reflect the various "cash turmoil" to seek value return, may also abandon the "cash concept" to open up new areas of value ...

Now the internet is much more mature than ever, and entrepreneurs who have made the first bucket of money still need to make choices at the crossroads of "cash law" and "value for money". We also need to think about the value of a sales company.

1. The value base of "Sales Type" Company

With the diversity and complexity of Internet products, there are regional differences in the development of Internet in China, and regional segmentation still exists in different local market patterns. A "production" capacity of the Internet enterprises, in the early stage of the product market has no experience, nor the strength to promote quickly, and "sales-oriented" Company's cooperation is the best way. Thus, the demand of "sales-oriented" companies has become the demand of the whole internet industry. Local sales experience and advantages, customer understanding and grasp, is the basis of this type of company value. This value will remain for a long time.

2. "Product stroke" and loss of value

From the history of Internet channels, sales companies and customers, manufacturers and channel operators (sales-oriented companies), long-term existence based on the product of the relationship between the fighting. Sales terminals to customers deceive, squeeze, low prices, wild speculations, that is, reduce the value of the sale of products, but also reduce the value of the Internet. Product manufacturers and sales companies "cheat", "Bridges", "Xiemoshalv" to make the entire sales channel in an unstable state, the sale of the company's lack of benefits of security and security, for their own interests will ignore customer benefits and product value, which is a bad cycle, and "Sales-type" Companies are more likely to lose their value in these two kinds of relationship.

Remember in a product analysis meeting, the company's own products described the way product life cycle management, and the agent product added a "cooperative lifecycle" concept, and the concept of priority to the product lifecycle. The interesting thing is that a few colleagues stared at the big eyes and asked how there was a "cooperative life cycle", which I explained was characteristic of our internet market.

3. Alternative and value transformation

Bitten, shy. Eat the loss of the "Sales" company, longing for the life of snakes. To develop its own products for the direction, is to earn the first bucket of gold sales companies on the market instinct reflects. Do pure sales company too hard, can not make good value, probably most of the sales-type boss mentality. In the space of value seeking, the most direct thing to see is to become a snake. As if in the market you can change at any time, can be transformed, as long as you have enough capital.

4. Market needs value return

Because the "sales" of the company has its own value, whether it is to insist on sales, or to transform the sales type, or hope to transform but can not transform the sales companies, are required to see the market for the "sales" of the real demand and "sales-type" value to enhance the space to achieve from the single pursuit of cash to the pursuit of value return. It is not easy to do this, the pressure to survive, all kinds of temptations, full of the whole environment, but only through the waves of sand, wind fire purgatory, it is possible to Midas.

Once wanted to do the internet "Gome" "suning" enterprises, there are no one can do. Perhaps the Chinese Internet 10 years accumulated not enough, perhaps we do not have enough patience, perhaps has not found the internet "Gome" "Know how", perhaps this is the "sales" of the company's opportunities.

5. How value is achieved

Can be a successful transformation of the "Sales" company will not be more, can become the internet Gome "Sales" Company is not much. How do thousands of sales companies seek their own value?

Next to my house is a pop, a community store. Shops never sell fakes, nor do they bidding. In addition to selling goods, couples are also willing to help neighbors, for people to buy water to buy electricity, with children, anything busy help. Salesman into the community, after the security directly to his shop, cooked up simply put the goods in the store to sell. This kind of community shop in the country I am afraid countless. Why can't the "sales" Company of the internet Learn "community shop" and do "community shop"?

Some people may ask, the Community shop can raise money? That's true! An industry by division of labor by different parts, in each part, can do large-scale enterprises are very few, most are "community shop", "Roadside shop".

There are too many myths and legends created by the Internet. Financing, listing as a standard of corporate values has become our thinking habits. Community shop, roadside store mentality is not easy to bring similar financing mentality generated by the satisfaction and entrepreneurial passion, but can we feel, once the real value of the pursuit of their own, the desire to face greater value and space will not be another we more excited and proud?

This is what most people really aspire to!

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