What it takes to run a website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The operation of a site need to do what things, Lao Cao is often some novice friends asked this question, a friend more direct, will ask ' Cao Go, build a website how to make money ', I sweat, have not learned to operate on the thought of making money. The website to run good money will naturally come, staring at the money will not make money. What do you need to do to run a station?

1, the theme of the site selected

First of all to choose their own familiar themes or their more optimistic about the industry to do, in order to make the topic before the best investigation and analysis, do not blindly see other people operating what they come up with, sometimes other people fit to do not necessarily suitable for you, but sometimes others do not look good themselves can do, as the saying goes ' women afraid to marry wrong Lang, Male fear into the wrong line ', once selected the theme of later waste again to change, and have to start again.

2, the website basic hardware support

Running a Web site is a soft job, and it's likely to run well, may also be operating very poor, but the basic conditions of the operation of a website is the basic protection, like domain names and site space, a good memory of the domain name, a stable speed is very good space is the most basic elements of the site, and then a good site if the space Hundred, Will also lose a lot of traffic. Sometimes the importance of space is greater than the domain name. But there is no need to choose a very luxurious space, the right is the best.

3, the internal structure of the site to improve

Internal structure of the site, including the perfect customer experience and the impact of the site ranking factors. Perfect customer experience is not a matter of overnight, in the initial stage of construction can only refer to someone else's website, and then they can think of and can do as far as possible, later in the operation of the process found that the problem can be gradually improved. As for the impact of the site ranking factors are mainly in the chain and the location of keywords, now the network has a lot of talk about the location of the key words and the article in the chain, we can go to see, here the old Cao is not detailed.

4, the promotion and publicity of the website

This step is to determine the site visibility, improve site traffic. or the basic guarantee of making money. This process will continue from the beginning of the site to the site closed, as long as the site exists one day, this work will never stop, unless the government agencies or not rely on the site to make money. The way to promote and publicize is countless, Lao Cao divided him into two categories, one is hard publicity, a soft publicity.

The so-called hard publicity is currently very traditional money to play ads, I give a website or media how much money, he helped me to do advertising, this kind of propaganda is direct, sometimes cost is not low, but will not occupy stationmaster too much time.

The so-called soft publicity is to use the current network of various resources to do the promotion, and now promote the way there are many, such as exchange links, soft text promotion, Baidu Baidu promotion, Baidu know questions and answers, blog promotion, forum promotion, microblogging marketing, video marketing, plug-in marketing and so on. This kind of publicity will take a lot of time, but it won't cost anything, and it's what most novice friends are doing right now.

5, the profit model determines how much income

Website propaganda and promotion will bring a certain amount of traffic to the site, there will be a flow of value generation, but sometimes the same flow some people can make a lot of money, some people earn very little before, mainly is the profit model to decide. At present there are many examples of miles patterns that make money through a website, old Cao Ju, For example, like www.ziboxinxi.cn through the online sales of products to make money, and then like Taobao customers earn commissions, through the Advertising Alliance, collecting membership fees, charge advertising costs, and so on, different industries and different types of Web site Profit point choice is also a big difference. Industry site is suitable for membership or advertising costs, information-type sites suitable for advertising, the site of large traffic can try to join the advertising alliance.

6, the accumulation of contacts, more exchanges with the master

A long time in a circle will understand a lot of industry expertise, then you will and the people in the line have a lot of common language. Every industry will have the top talent exists, if your level is also more concave advice and these master exchanges, and sometimes let you go a lot less detours, there are many experts are such a growth, set the director of the home for their own use, and constantly pondering and learning. However, most of the experts in the network will be a lot of people, so many experts are not willing to pay attention to the problem of novice, such as the case you need to do a little kung fu. Look at the pros shortcomings, and sometimes even spend some money is an investment.

The operation of a Web site is far more than six points is enough, there are many details need everyone in the operation of attention and use. The so-called experience is in the continuous learning and groping forward, the current knowledge we can learn to apply, the knowledge we can innovate, and constantly improve the future in the development of better. Reprint please indicate Cao original.