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The ability to spread the content through the network is crazy, but not all the good content on the network will be widely disseminated, of course, some * * video, as a writer, we can not guarantee that our content will be a lot of people like and spread, But we can use some techniques to make our articles more easily reproduced by readers when writing articles.
One, write a relatively long and in-depth article
Someone has done a scientific research, statistics to see what kind of content will make it easier to share and reprint, and analyze the content of what affect people's communication factors, and the first to find that the longer articles are often reproduced, of course, this may not be pure because of the number of words of reason, More because long articles allow readers to immerse themselves in the content of the article for a long time, and long articles can have more opportunities to make the article more in-depth.
Second, resonate, inspire people's feelings
Once did an experiment, will originally a very common technical article has done a certain modification, added more personal emotion to go in, and the reader's reprint quantity has the very big promotion, has the sentiment color article to be able to arouse the reader's resonance and spreads your article.
Of course, not all emotions on the article reproduced helpful, if you express a negative or derogatory, insulting and other boring emotions, may instead cause many people's disgust. Through controversial topics that can inspire anger or inequality in the reader, research has also shown that controversial topics can make the article twice times the comments, such as the early release of Wong Kar-wai, a generation of master, the word of mouth completely polarized, say good feeling poetic realm, said bad in the movie theater to see Sleep, But the more controversial the bipolar word of mouth attracts more people to the movie theater experience.
Three, prove your mind
The process of writing with your own emotions and judgments can be more shared, but in the professional writing to create their own feelings in the content is more difficult, this is a bit of water is a soft rib, I have not written their emotions, even if I am writing my own very favorite characters or themes. But the fact that I know too professional and mechanical articles is difficult to get readers to share.
Few people pay attention to the same, prosaic articles, so the author should pay attention to their own writing in the content, intentions, care about their own articles, after thoughtful to write a wonderful and have some insight into the article.
Four, useful articles
The content of the article needs to be useful to the reader, even the content that can be interesting to surprise the reader. Today's readers are disgusted with the meaningless accumulation of words. Therefore do not have to do some disease-free Yin class articles.
Five, celebrity articles
Generally more well-known characters of the article is very easy to be reproduced and shared, in fact, the author's fame may be more important than the content itself. Because people have preconceived opinions about the quality of the article before they read it. Well-known figures in the hearts of readers have also established some solid trust, so we recommend that you can through efforts, home to become the industry's more well-known authors.
Six, female authors
It has been proved that the authors of women's articles have a greater chance of being reprinted and disseminated than the male authors, and that water is not clear for specific reasons, such as why company bosses like to recruit women secretaries, why are women more popular in most industries? Why is it possible that we never know.
Most popular content: Humor
The most obvious thing is: the most widely disseminated content is generally interesting and humorous, humorous articles like a humorous gentleman is more popular, the emotions of these four emotions, comedy is always the most easy to accept, This also can understand why this year's box office Black Horse can create as much as 1.3 billion of the box office record, the power of Word-of-mouth legend is great.
Some of the above research is related to the content, but not necessarily causal relationship, qualitative change is often necessary to accumulate a certain amount of quantitative changes, and these studies are certainly not suitable for everyone on the Earth, but these aspects of the research point of water to guide you to write articles is very significant.
Factors that affect content sharing:
Of course not all content needs to be massively disseminated, but if you are marketing or promotion for the purpose, it must be necessary, then we can carefully from the following aspects to improve:
Accounting for six factors affecting content propagation
1, whether complete coverage of the topic, the length and depth of the article (24 points)
2, whether the content can inspire people's emotions (18 points)
3, have you expressed your feelings? (12 points)
4, whether the content is actually valuable (16 points)
5, is the content interesting and humorous? (14 points)
6, is the author famous? (8 points)
Of course, I can't list all the factors that affect the spread of content, but the point of water listed the most important factors of their own, and to assess the impact of their respective scores, in the process of writing the article, you can refer to the above grading criteria, evaluation of their own article will be reproduced and share the probability of how much, If you can make efforts in these areas, I believe you will have more opportunities to share and disseminate the articles you write. Article Author: Point water, original address: http://www.dianshui.net/run/215.html