What kind of original content is unique original content?

Since entering the Chinese internet market, Baidu has been working to develop the core technology of Internet which is really in line with the Chinese people's Custom. Baidu's insistence on the goal is to improve the technical components of China's Internet, to help China's Internet development faster. To this end, Baidu not only brings solutions to the Internet basic problems (information search and http://www.aliyun.com/zixun/aggregation/38653.html "> information delivery) products, And it has brought Silicon Valley-style corporate culture and new ideas for Internet applications. Now, Baidu has 3 product lines, in addition to the industry has been widely recognized by the portal site Chinese search engine, there are services in the enterprise's highly targeted search products-Baidu network, and website acceleration technology. Baidu's emergence for the Chinese Internet tree has played a national technology banner, the original Chinese Internet relies on foreign network technology to break the situation.

Based on its core technology "hyper-chain analysis", Baidu provide the search service experience has won the overwhelming majority of users love; the hyper-chain analysis is through the analysis of the number of linked sites to evaluate the quality of the linked site, which ensures that users in Baidu search, the more users are more popular content ranked the top. Baidu President Robin Li is the sole holder of the hyper-chain analysis patent, currently the technology has been widely used in the world's major search engines.

Baidu has the world's largest library of Chinese web pages, currently there are more than 2 billion Chinese pages, the number of these pages is growing at a tens rate every day, and Baidu's servers distributed all over China can directly from the nearest server, the search information returned to local users, so that users enjoy extremely fast search transmission speed.

In the "Baidu to webmaster some suggestions," clearly wrote: "Baidu prefers a unique original content, if your site content is only from the collection and replication from everywhere, probably will not be included in Baidu." , so the SEO came to "Baidu favor original content" conclusion, however, "Misty Rain" in earnest after the judge found: Baidu more like content is "unique original" rather than original content. In the "original content" before adding "unique" two words, is Baidu more like the key, so what kind of original content is unique original content?

Misty rain in the study of "Universal Navigation Network", "Dingfengnet Peak Network" and other sites found that the unique original content is mainly expressed in the following five aspects:

1, the overall content of the site specificity

Most of the webmaster are easy to commit a biting, in the initial stage of the site planning, carefully delineated the theme of a website, however unknowingly, the extension of the site to expand to similar portals, what content are wanted, so that the site unconsciously deviated from the original set of the theme, Website specificity also loses direction in the offset. "Misty Rain" in the construction of "universal Navigation Network" early, clear "Universal navigation Network" for personal use of the Web site navigation station. With the development of universal navigation network, it is difficult to take off the conventional "universal navigation network" of the two-level domain name to build a "safe Anti-Virus Forum", "Life Service Peak Network" and other two-level Web sites. These two-level sites and a level of the site has no relationship, which will virtually destroy the overall specificity of the site. You carefully study the "Safe Anti-Virus Forum", "Life Service Peak Network" These two-level Web site classification, is also disorderly, this is the China of the psychological factors committed. After serious comparison found that the more professional the site by Baidu, Google and other search engines of the favor, of course, more users can receive the favor, because professional so more professional! So unique original content should be said from the beginning of the construction station has been unique. Because unique website needs is also the unique content of the article.

2, the relevance of the content of the website

The relevance of the website content is vital for the website, the content of the website is more relevant, reflect the uniqueness of the website is also stronger, the website content is related strong website, can make the website more specialized, the uniqueness is stronger. We subconsciously classified the site scientifically to enhance the relevance of the site. The advantage of this is that it allows users to quickly find what they need, give the user the best user experience, and the relevance of the site is highly concentrated. For example, "Life Service Peak Network" in the "World Food" large plate has a more detailed classification, Sichuan cuisine recipes, Cantonese recipes, Shandong cuisine recipes, Hunan recipes and other eight famous dishes, and local snacks and so on, so that the purpose is to make the need to cook users and understand the food culture people can easily find themselves to do that kind of dishes, how to do, Whether there are relevant practices and so on, which greatly enhances the relevance of the content of the site. Of course, the construction of these columns must be strictly to check, should not be the content of Sichuan cuisine can not be sent to the Cantonese column on the line.