Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
With the advent of the internet era, Chinese traditional media have been affected by different amplitude. Each enterprise's on-line brings us the later ponder.
From 2000 to 2004, large and medium-sized enterprises have immediately set up their own independent web site, large enterprises have a website is understandable, in order to protect the brand, at all costs in the network to establish their position. and small and medium enterprises? Not that there is a Web site is a mistake, but can be directly said to be a blind herd.
A company according to local market, the establishment of their own web site costs less than 5000 yuan, of which the annual cost of more than 1000 yuan. But how much did they get from the Internet? One of my corporate customer site message, a year only 20 fishes (including their own staff messages, online orders 5. Said this will certainly take into account the later network promotion did not do in place. Just imagine, what can be suitable for small and medium-sized enterprises do not spend a lot of money and can get good publicity effect? It can be said that they have requested two routes, one, the purchase of search engines and rankings. Second, landing industry website, circumstance to comfort himself.
Alibaba, China Manufacturing network is a typical BtoB website, 2000 know Alibaba, 2001 Chinese manufacturing network turned out, 34 time to China's BtoB market has brought unlimited vitality, their foothold in the eyes of the direct Chinese enterprises, for the sake of Chinese enterprises, for the sake of Chinese products. Many companies are willing to join the reason is that you can get a good profit, than a site to their own more practical, but can not be avoided the cost of many small enterprises are not acceptable, a year or so the cost of million to let them bear.
When the bookstore, ebay in the network of frequent pop-up ads to promote their own, so that nearly all the net names remember their name, their BTOC model to facilitate the national network name, but also let everyone understand the convenience of the Internet. But the security problem is the net is not deep people forever love dearly.
As long as the careful look at the front of simple analysis, I think many people understand their advantages and disadvantages are
Local industry sites, as the name suggests is built in the area within the scope of the industry-type site, every real local people will know that there is no such site in their city, the current market, such sites have not been well developed, mainly because the geographical industry constraints hindered their development.
Analysis of the site I have such "Xuzhou online gift City" As an example, we can refer to this station to learn more about the development prospects of local industry websites.
Site Positioning Analysis:
Xuzhou Gift Industry for the business, to provide consumers with gift display, gift information, gift purchase, discount concessions, gift reviews professional service website.
The latest, the most complete gift information, do in the Xuzhou online gift city. Xuzhou Gift Portal, the best to build Xuzhou Gift shopping boutique site.
Xuzhou Gift Portal is the first Xuzhou for gift merchants and terminal customers E-commerce platform, Xuzhou Gift City is also the demonstration site of E-commerce.
Responsibilities and functions of the website:
To provide business information, so that consumers understand the business in a timely manner, consumers find businesses at the same time, is the business to obtain customers process.
To provide comparative information, to assist consumers around, the best consumption, consumer comparison of the process of business, integrity management, excellent price and low prices of businesses to stand out!
Build a platform for consumers to comment on the pros and cons of a business to help consumers share the consumer experience.
The site is mainly responsible for business to join, information collection, editing, publicity and promotion, merchants to join the implementation of strict certification and management system, must provide real and effective identification, fixed telephone verification, we will publish information on the website to carry out strict audit system to ensure the authenticity of the release of information.
A group of audience analysis, viewing this site is the vast majority of people want to know this industry or want to get benefits from netizens. Their purpose is to unify, is the merchant wants to have. Every click is a real click.
Second, the market role of the network, for businesses, the role of the network without prejudice to improve the effectiveness of publicity, such a site's propaganda effect is from the combination of various businesses, a number of independent forces to form a strong force, the effect of publicity is self-evident.
Third, the website content coverage, a merchant's own website can imagine to have all the content that the Netizen wants? It is impossible that their website does not need to do so, and will not do so, which inevitably resists the development of the independent web site owned by the merchant. And the industry site is different, she must do this, this is the basis of its existence.
Four, the netizen clicks the reason, we all are the netizen, from own angle of view, you want to click one is you want to need the website, or is a one to you does not have the big function the website? This is the role of the local industry.
A large portal is known to everyone, but the actual role is not very close to the actual user rental is very small, resulting in the network is now just watching the news and gossip and vent the place. Really useful sites can only be what you want.
The industry is divided into many kinds, the hot industry is not much, there is a reason, there is a market. BtoB, Btoc website Strictly speaking, is also the local industry website. Alibaba set the industry in the whole industry, the geographical set in China, the Chinese manufacturing network to the industry in manufacturing, the geographical location in China, when the bookstore but the industry in the book, the geographical set in the country. They are broadly positioned because they exist, and Alibaba and China's manufacturing networks have had to confine their territory to the country because they set the target market part abroad. Dangdang You can say it is hot when it will not set up offices or branches?
Local industry site exists in its unlimited space, I have searched the gift of local sites, not hundreds of national. The higher the target market position, the greater the difficulty of operation.
Its advantage is unable to use words to play out, contact the local industry site colleagues will know, it is not possible? The birth of various industry websites has proved its vigor.
If you are a merchant owner, would you choose to set up your own website or join the local industry site? It is not difficult to imagine that the answer is only one. Because the cost of your own independent website is not known how much less, the effect is much better. Things that are beautiful and inexpensive are the most clearly seen by those who do business.
Local industry web site development prospects, we look forward to using the facts to prove them!