What kind of thinking is Internet thinking?

In the 2014, Internet ideas prevailed, and the internet giants sounded a clarion call to the traditional industry, where a large number of graduates poured into the IT industry, attracted by higher salaries than other industries, or with dreams of breaking the tradition and changing the world. I am also a member of this, when I from a student into an ordinary internet practitioner in the process, can not help but wonder about this phenomenon, the Internet industry in the economic development in the end in what kind of position? Here are some of my thoughts.

The lens is far away, we may as well stand in a broader field of vision to understand this time, thus to understand this phenomenon. The 18 session of the 2013 plenary, in the reform of the market economy mentioned "to speed up the improvement of the modern market system, so that the market in the allocation of resources play a decisive role", if you have a knowledge of Western economics, you will understand the "market" The significance is that each rational person in the pursuit of their own interests to maximize the end will lead to the maximization of the overall interests of society, put in China's economy means that the government will play a more role as a service provider rather than a monopolist, more industries will have the space and possibility of private participation. And if you know anything about China's economic history, you will understand that the "decisive" three words that make the market play a decisive role mean an exciting shift from the initial tentative introduction of market mechanisms to the decisive role of market allocation today, and China's reform has entered a crucial turning point, All many people evaluate the 18 session of the 2013 plenary for the significance of Chinese history is no less than 1978 that Grandpa's reform and opening-up.

After looking at the macro level of our time, let us further pull into the lens, look at the microscopic areas. From the most serious state monopoly of the power industry, the Chinese electricity prices are about twice times the price of electricity in the United States, China's civil electricity prices and even more than the U.S. industrial electricity prices, greatly increased the cost of living people. China's industrial power consumption is to seriously raise the cost of domestic manufacturing, reducing the international competitiveness of China's manufacturing, and the root of the country's prosperity is what? Not the service industry, not the Internet, but the homework. What is the reason behind this? is a serious monopoly of the Enterprise State Grid (2014, the world's top 500 companies 7th), in the buyer's market, all power generation companies must put electricity at its fixed price to sell it, which is a typical buyer's market monopoly. In the seller's market, the power of transport, distribution, sale is it the final decision, the price I will decide, you love to use, this is a typical seller monopoly. What is the efficiency of such a highly monopolized industry? What about progress? Recently, electric power reform has been put on the reform agenda, proposing to introduce market mechanism to the power industry of National Lifeline, and let the market complete the optimal resource allocation at both ends of the supply and distribution sale. I really hope that this reform will be as bold and exciting as anti-corruption.

In addition to the power industry, we know the market reforms in the financial sector. Do you know that the profits of Chinese banks are half the profit of the listed companies in China, while we endure the service of queuing a morning to transact business, the government has issued the license of private banks, and the innovation of internet finance has been encouraged by the State, Whether it is the balance treasure this online money fund or Lu Jin's Peer-to-peer business allows the general public to have more financial space, Ali's small gold clothing is to help a lot of banks do not disdain the services of small and medium-sized enterprises.

The above mentioned the macroscopic and microeconomic observation of so many countries, is to show that we are in the era of a market economic reform at the turning point, there are many problems also means many opportunities. Let's talk back to the internet industry, the Internet industry, whether the age of practitioners or industry development time, are very young, young means that the desire to change the vitality, meaning a fervent ideal. These are the qualities that we need in our current economic reforms, and I have ideals and passions like many internet practitioners, but what many have been advocating is the idea that subversion of traditional industries and the world of the Internet requires us to think calmly, not as rampant as a mad congregation.

If you think that the Internet is everything, then look at the data I collected, the world's top 500 ranked the highest IT company Apple is ranked 15th, and Apple is not an internet company. A lot of people in the hearts of the most sacred Internet companies Google is ranked 162th, the world's top 500 list, you will find that the real most valuable more energy, electricity, automobiles and other resource-intensive enterprises, because resources are scarce, and information is not.

Here I would like to talk about this year's relatively hot hand travel industry, attracted a large influx of capital, but the real money is not a few. My understanding is that a group of capital push hands seriously fried the prospect of hand tour, attracted the social hot money (after all, the gap between rich and poor, rich people too much money, put in the bank and ran out of inflation) a large influx, followed by the hands of the hand tour companies to do the listing, to obtain The scary market capitalisation is just a bubble to lure investors.

If I were to look at the status of the Internet industry, I would think of the Internet as a tool. The internet is not a separate industry independent of other industries, but an information tool that can be combined with any other industry. The energy industry is strong, but my internet can be your excellent tool for improving energy dispatch and sales. The car industry is great, but my internet can be a great tool for you to improve your driving and navigation experience. Your financial industry is very strong, but I can be the Internet to become your in-depth understanding of financing objects, better serve the long tail of excellent tools.

In economics, information asymmetry is an important factor that cannot be realized in complete competitive market, and it is the weight of the monopolist. The problems in China's economic reform mentioned above are largely attributed to market access and asymmetric information, while the Internet industry's strengths lie in addressing asymmetric information. There are many examples, China's rural economic reform to return to the establishment of cooperative system, cooperatives of agricultural products through our two-dimensional code technology and the Internet, can eventually be swept a two-dimensional code will know the origin of agricultural products and quality control information, This not only solves the problem that the farmer's product is difficult to establish the brand under the backward sales channel in China, but also provides the idea for the food safety problem, all these benefit from the Internet technology solves the serious information asymmetry problem in the agricultural product circulation. Again talk about medicine reform, medical industry registration, kickbacks and other shady people, the fundamental reason lies in the system is very opaque to the information caused by the hospital and patients, the recent Ali purchase Citic 21st century, is the Internet to enter the pharmaceutical industry a signal, if we can upload the doctor's prescription, And see a lot of guaranteed drug sales quotes, then this competition mechanism of the introduction, this information asymmetry to the information completely, will certainly dissolve the current pharmaceutical industry a lot of shady and fishy. In fact, I think the internet to solve the idea of asymmetric information is very simple, relying on a large number of users to attract many service providers to the platform to compete, this kind of competition will inevitably reverse the disclosure of information and service quality, and ultimately improve the service level of the entire industry, and let the masses gain.

The above talk about the Chinese economy and the Internet industry content, some places you may not agree, but this is I from a student to an ordinary Internet practitioner in the process of my own thinking, representing my personal views. Everyone is used to looking at the Internet, but in the end I want to quote a very respectable economist Hai teacher (Hai Some people may not know very much, nine years of the wilderness of the educated youth career, 13 years overseas study experience, ten years to participate in the founding of the University of National Economic Development Research Center, has served as vice president of Peking University, Shenzhen Business College dean of a strategically words to do a summary: "The rapid development of the Internet is a feature of China, but also an opportunity for China." There are several reasons, first, countries start almost the same, unlike the aviation, automobile and other industries, developed countries have been accumulating for a long time, China in a short period of time it is difficult to surpass their competitiveness. But the internet is a new thing, and in this sense China is likely to lead the world. Second, China's basic communication facilities lag behind the developed countries, from another point of view, the historical burden is also light, the opportunity cost of Internet development is relatively low. Third, also benefit from the Chinese people. The greater the size of the Internet, the larger the number of people who use it, the lower the average cost of operating the Internet. China has a unique scale, the Internet as the carrier of industrial development will have the opportunity to lead the world, this is a strategic opportunity. “

Finally, as a young and ordinary internet practitioner, no matter where the internet is in China's economic development, we should have a sense of mission to participate in the times.