What new content makes search engines more popular?

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For the topic of website content, is undoubtedly every webmaster now the most concerned about the problem, especially in this 628 event, what content can let search engine love, become very confusing, then in search engine algorithm constantly update perfect, how do we better do content work to enhance the weight of the site? Today I would like to share some experience with you.

First, we need to be clear, that is if our site wants to have a good weight, must be conducive to user experience, especially from this 628 incident can be seen, Baidu a lot of k off some of the spam site, so we must be very good to plan the content of the site, do not do garbage content, Otherwise is also the next batch of objects to be evaded, good nonsense not to say more, on the text.

1, the correct original content.

In number No. 7.2, Baidu Webmaster Platform has issued the "for the low quality of the site measures have entered into effect" the article, we can correctly see from the article, in this incident was the classification of K site, and in the article also clearly pointed out the meaning of the low quality site, that is "no original, or false original" ( Few original content, a large collection of content or machine generated/modified content) ", so from the meaning of this sentence is not difficult to see, Baidu for the original content of the support and love, so that the correct release of original content, to better make its our website to go higher, farther!

2, the practicality of the site and the authenticity of the content.

Our website content write good, in fact, not the author said, we all know, we write content is to users to see, so the inevitable is the user said. Especially for some professional knowledge of the site, the release of the content should be representative, authoritative, true accuracy and practicality, only in this way can better let users in our site to acquire the knowledge to learn. And for this piece of web content, the authenticity of an article is undoubtedly a professional webmaster need to have the quality, not to optimize the rankings to create some not related to the theme of the content, because this is not only for their own website is not responsible, but also for the user's irresponsible, and small series here tips, Baidu has also gradually started to deal with the content of the site is inconsistent with the title, so that the less realistic site to be careful.

3, the content must have the leadership, the novelty.

Novelty is undoubtedly the best way to capture the eyeballs of the user community, and also will be the search engine spider's favorite, and the content of the site is novel, in fact, more often than not in the content of how new, but it is whether we can innovate, like a lot of tutorial nets, in fact, often not in your content is how new, And more often than not, the tutorials you publish are what users need, whether on the basis of the original to add some more technical content of the tutorial, so that you compared to other sites for more leadership role, this matter is very important, so for many stationmaster, original content is good, but with novelty, The original content of leadership is difficult to do.

4, the content must be related to the subject.

The topic of relevance to the content of the site, in the second part of the small series is also simple to introduce a bit, in fact, from our construction site has been for our site to select a subject area, and then in accordance with our detailed theme of the division, set up the site's keywords, navigation, columns and a series of work, and the content of each page is related to our website theme, this is the most basic and most critical point. But from the site of the K was found, a lot of sites are because the content and the theme is not related, purely for the flow of content to do, regardless of the importance of the subject, so here, small compilation prompts everyone to do content must be related to the subject, otherwise "hanging dog head selling mutton" behavior, Sooner or later will get the heavy punishment of the search engine.

Summary: In fact, for this piece of website content, in addition to the small series above the above four points, more still need us to pay attention to a number of details of the work, such as the content of the layout, paragraph division and the form of illustrated content and so on, are required to follow the user experience to write to the release. Well, today to write here, this article by the Lok Tiger Net http://www.6hoo.com Webmaster Original Summary, reproduced please indicate the source, thank you!