What should pay attention to net pay promotion?

Source: Internet
Author: User

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NET is a highly well-known classified information site, in search of some key words, his natural ranking in the search engine home first, it is conceivable that his site traffic is very high. But this kind of classified information website's pay promotion way often is neglected by the promotion personnel, below I briefly introduce the net the payment promotion way, the promotion personnel may according to own profession, decides whether is suitable to promote own product or the service on the above.

First, the top

The top has the ordinary and the high priority of the points, the ordinary fixed display position, the general sticky information is sorted according to the priority of the order of the time sequence, the first top information is ranked in the front, and the high-level information is fixed display in the top 5. NET the top and 58 different from the top of the city, net of the top of the region can not be free to choose, such as want to be in the international trade Area to a piece of information, he will choose the "Lo Wu" and "Shenzhen" These two large areas, the most ridiculous is, although in the whole of Shenzhen, but the customer may not be able to see your information Because there is too much information on the top of the whole Shenzhen, a page can not put down, he only in the way of rotation to show.

  

Second, refresh time point settings

A message can be refreshed five times a day, one account 60 times a day free to refresh the number of times. In general, net refresh times are very few, so setting a refresh time point is very important. For example, the office to rent this piece, generally looking for office rental customers are 10 points after the search, if the refresh time is set in the morning eight or nine, then will be wasted in vain refresh times. After statistics, 10:30 A.M. to 11:30, two o'clock in the afternoon half to five points to find office rental customers are the most, so this time period is best to refresh the number of intensive, recommended five minutes to refresh.

Third, the title should be eye-catching

The key point of promotion in the 58 city is the title, the title is only 6-30 words, we have to put important information or advantages as far as possible, such as office rental industry, "Free commission", "Landlord direct Rent" "Fine decoration" "can register" these words to be shown in the title. In addition, the use of some special symbols to make special notes, such as "" "mid-Autumn limited discount" fine decoration | can be registered to the annual 1-10-person office hot for rent, with the symbol of the "Mid-Autumn Festival Limited discount" This information appears more attention.

Four, the number of pictures should be appropriate

Generally speaking, 6-8 pictures is the most suitable, the picture is less, customers can not fully understand your products or services, more pictures of the words will affect the loading speed. For example, Office rental information, a picture is the entire office, a picture is the front desk, a picture is the office corridor, a picture is the meeting room environment, and the Office interior environment should be at least two. So that customers can have a general understanding of the overall environment of the office.

V. Information description contains only important information

What "Choose us is the beginning of your success", these imaginary sentences are best not to appear in the description of the information. For example, office leasing, you in the information description, as long as the description of the number of leases, how many options, the provision of services, and now what the office has not been leased out, after leasing need not bring office supplies and so these important information on the line. When a customer has a general understanding of the product or the main information of the service, he will contact you on his own initiative.

Article by Pange for the Wuxi Taihu Network http://www.taihuwang.com Write, reproduced please specify the source

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