What should search marketers be thankful for?

In a few weeks, I will publish the 2008 Webmaster list and add something I hope to see next year. The earliest results were not very good, and some of what I hoped for did not make a profit. But this may be my mistake, and when I never show my gratitude, why should I expect everything to be what I want.

So I'm going to be in the 2009 Hope List, first thanks for this week's Thanksgiving event in the United States. The following tools, concepts, and collaborations make it easier for me to finish this year's work, and I will continue to use these things well.

The traditional robots.txt exclusion protocol is well understood. But they never kept up with the times. In early 2008, thanks to Microsoft, Yahoo and Google, they joined together to expand the robots.txt exclusion agreement, bringing it into a new symbol and directive that was not emphasized by the traditional robots.txt agreement. This behavior represents the expansion of a strong site management staff.

The best complement to this extended automated protocol is Google's robots.txt analysis tool in Site Manager tools. This tool is a sandbox that allows you to insert different URL exclusions and compete with specific URLs.

I would also like to thank the LinkedIn Corporate Archive agreement, but more importantly, to thank LinkedIn for opening itself up and indexing the search engines. A few months ago, I talked about LinkedIn, hoping it would be open, because before that, you'd see that LinkedIn could only register and see the landing screen when they asked for a Web page.

Today, I was surprised to see that Google has indexed more than 380,000 business files. Yahoo is a little bit worse, indexed 180,000 enterprise files, MSN only index hundreds of enterprise files.

For a long time, I am only satisfied with the different independent keywords in the market. Because their sample size is too small, they are forced to take unreasonable speculations to predict the actual demand.

I would also like to thank the search engine to start letting us view its coverage of user http://www.aliyun.com/zixun/aggregation/14312.html "> behavior data." 6184.html "> Yahoo Search Assistant Predictive search function, very good, you can view the mentality of the searcher. I like this feature very much, because it can feedback which keywords are scattered in the search vocabulary, which is not the same as the Google advice function, the latter results and your keywords appear simultaneously.

The value of today's information and resources is extremely appealing to search marketers, compared with 10, or even 5 years ago. Unfortunately, your competitor has access to the same information as you do. Of course, you are a ClickZ reader, and you can move ahead.

(Original starting in November 2008 115.html "> 26th; compiling: Song XI)