What should the vertical electric trader do?

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Small and beautiful, unconsciously, many people began to mention the word, about the website, about the future development, more and more test the comprehensive planning ability of the website, this kind of ability in the vertical electric quotient embodiment of more obvious, because, in the current vertical electric quotient, the outlet that faces is already too difficult too difficult, if do not have a good plan, The good points are unavoidable and will be closed. Such a road, small and beautiful is the most beautiful one, because from small and beautiful we can obviously see this trend, then this article, to talk about the small and beautiful vertical electric.

One of the small and beautiful: to create an interactive and exchange of vertical electric business platform

If you want to think, can interact, can communicate, such a form can be seen in the vertical electric quotient? A lot of times, some of the vertical website of the platform to establish a forum for interactive communication are abandoned, the first thought they will be provided on their own platform to exchange their products on the site, the use of experience, But found that very few consumers to this site to publish, and the most concern is QQ group, but Baidu know, why?

Because of itself, vertical electric business is to provide consumption in one platform, if coupled with the community function, it will evolve, consumers will think your site boast, especially when your community is not open to justice, an article is a good comment on the post, how do you feel? In such a way, There is a website called Millet community, the above is to praise the millet mobile phone how good, then more people will feel that the navy is so much, in the current platform of other exchanges, if the excessive praise of an objectionable thing, it is likely to be called "Five Mao Party", so, On other platforms are not very good, not to mention your own platform.

So how is it to interact, to communicate, community can not do, when it is not possible to make a watercress, where the guest is a good failure case, so, if you need to exchange and interaction, recommend the use of QQ group, but we all like in QQ group said this site's products, Little did we like to comment on the new shelves in micro-blog products, but we like in micro-letters to interact in order to feel convenient. These are our common methods, which, like normal marketing, can often bring you extraordinary feelings with other platforms.

Many times, can learn from, Taobao sellers, for what? because they have QQ group communication, you can have Wang Wang Group exchange, when there is new products, the activities of the time, can be directly in the QQ group to publish, on the one hand, users have what problems, you can ask in groups, after all, if there is negative news, If not handled properly, that is hundreds of of people's credibility loss, so said, a small problem need to be treated cautiously, so for this platform, we need to use the attitude of careful maintenance, borrow ready-made tools to meet the needs of the vast majority of users, marketing is the key.

Small and beautiful second: to create a proposal, the content of the readability of information system

A vertical electric dealer wants to be in a precision to naturally raise awareness, on the one hand, it is necessary to do their own art, so that consumers can be in the color direction of the site feel at ease, on the other hand is the title mentioned in the establishment of the readability of the content system, the content system of readability will make the whole site look more professional , in general, what kind of information will make the site look comfortable and professional?

My advice, for example, you are a shoe site, then the Tao Shoes Network information channel can learn from, such as the figure

This is a two-level domain name to build the footwear information, if good words, that is the content of the mold, in fact, in many platforms, can learn from such a channel to build, for example, in the Shopex program, there are news, but many sites do not take advantage of such a model, Are generally directly uploaded a large number of products and ignore a lot of content construction and maintenance.

In fact, if you do a good job, the content of the channel to build, you will have too many of the user to create the content of the solution, for example, you have just released a new product, then the product of some of the evaluation has been done? are market research on this product open? The advantages and suitability of this product will provide the best help to those who want to buy it, and if you are honest with the information, the visibility and professionalism and trust opportunities arise.

A lot of times, a vertical site, itself needs to do fine, do their own excavation, can let the real site independent Take-off, looking for the most authentic themselves, parking http://www.wzzfcp.com/, small sites, small fresh.