If you start at 0, it's basically hard to make every step you take, not the hardest and the hardest. This 0 to 1 is not instantaneous, but from 0.01 to 0.02 to 0.03 until 1.
We start from scratch:
1. Creative, difficult. A good idea to be unique, to have demand, to have no or very few people have achieved very well. Does an idea meet the needs of the user? How many users need to meet? Is the demand strong or weak? is the market survey accurate? Is it representative? Most of the time the needs are our own imagination, the user is not really eager to this feature. Getting users to demand is a more difficult task. As a founder, can you think of it?
2. Team built, difficult. Do you have enough money to start early? Can the front end frame program be called Ape? Ui/ue design? Is the product manager? Operation and maintenance? Market development? Sales there? If these locations have the right goals, do you have the ability to convince Daniel to join the team? If you don't have the right person, can you go on top? Start-up companies are often in the beginning of a number of jobs, can not be to learn, but also to learn good. Can you do it as a founder?
3. The small and trivial matters in the initial period of company establishment. As mentioned above, the early start is often a number of jobs, but do a good job outside there is no other thing? Definitely not. As the founder of the company, you are responsible for all the trivial things in the company, because you never heard of a company that was hired by an administrative assistant or a secretary. Small to company registration, company regulations customization, equity distribution, form tax, management cash flow is to be pro-Pro. Although these things are not difficult to take apart, they are very expensive. Can you hold on to the founder?
4. Team management, difficult. Start-up companies, the progress is always not the best, business is not smooth often lead to team members contradictions. Will the team members have ambidextrous? How to solve the problem? Front end and back-end programs The apes are out of trouble, but your project is only half done. The new program Ape says the ex is a need to write code too bad to ask to write again? After the project was successful, what did the founding team think about unfair equity distribution? Any minor employee conflict can lead to the dissolution of the entire team. Can you handle it as a founder?
5. The initial promotion of the product, difficult. The project went through hardships, the money also burned a lot, after all, or finished. The next question is how to promote? Where did the top 1000 seed users come from? How to effectively collect their feedback? Comments on the difference 55 points, change or not change? What to do in the follow-up promotion? How long will the money burn? Can you afford to burn the channel? What is the ROI of channel promotion effect? How to raise the next day, 7th retention rate? How to increase the stickiness? inter-related, be careful every step of the way. Can you give a clear idea as a founder?
6. The product realizes the profit, is difficult. Users count up, how to profit? How does advertising lead to a huge loss of users? Online payment users do not like what to do? Offline activities to invest in large profit margins relatively low how to do? Global Internet companies have many examples of big, low-margin profits, such as knowing. What if the investor's money should be withdrawn or the money will not continue to be invested? After all, walking on both legs to be practical. As a founder, can you find a golden road?
7. Competition of similar products is difficult. Products to do well, the number of users enough, money is also making a lot, this time big and small competitors began to start. Big to Tencent 360 small to folk workshop, all kinds of potential competition how to guard against? How can slings resist? See how many hundred regiments died, and finally survived a few. Handle nets flourished, now also can only silently fell to the end of the acquisition. Can you defeat all challengers as founders?
The above seven points is only a few big stones on the road to entrepreneurship, but also a feeling of their own, should be some omissions, 1:30 will not remember. Wait to remember when suddenly come back to add something.