What's the subtext in Pony's words?

Absrtact: MA in the Gmic Congress received more than one hours of interviews, sorted out the text record up to 18000 words, although this interview sentence to the micro-letter, but believe that most people and sohu it is the same, on the what the brother said what confused. So Sohu

MA in the Gmic Congress received more than one hours of interviews, sorted out the text record up to 18000 words, although this interview sentence is not a micro-letter, but believe that most people and sohu it is the same, to pony what exactly said confused. Therefore, Sohu it particularly stay up late to reread the interview with Pony brother, will be dry one by one out of the interpretation, we can feel what the words in the pony what the subtext.

1. Tencent will not bind the public account in the short term Brother Pony also read from the media

Ma first talked about micro-credit public accounts: I saw the public account of Ping An insurance after the opening of an accident, do not need an insurance officer to come, directly in the public account to solve ... Many shopping malls and shops, outside the publicity will print a two-dimensional code, encourage you to scan to become his members, all the information through the micro-letter to you ... These are valuable services.

Explanation: Little brother Ma said a lot of things when he first mentioned the micro-credit public number but the most important thing is that "these are valuable services", which means that Tencent allows micro-credit public accounts to be commercialized before micro-mail, after all, restricting "valuable services" is unpopular. So, at least for a few years, public accounts can confidently build their own business model.

Ma also looks at the media: I've seen a lot of media accounts, and they can spoken a passage with their mouths ... Many writers in the media have actually started to use public accounts to do their business and do their own business. These are valuable services.

Explanation: When it comes to public accounts, pony also mentions the media and also calls it "valuable service", which means that little Margo admits he also looks at the media and encourages commercialization of the media.

2. Micro-letter commercialization in the short term by game and value-added services rely on O2O and electric dealers

Ma said that micro-credit commercialization to learn line: I think (line with the sale of props to achieve commercialization) is the correct way, but also our direction.

Interpretation: Small Margo means that micro-credit value-added service method is correct, and is indeed the development direction of micro-credit. It seems that Tencent in the micro-letter selling expression, selling background, selling yellow diamond green diamond days is probably not far.

Ma said that electric and O2O are the focus of micro-credit commercialization: The commercialization of micro-credit games and other entertainment needs are only part of the future focus on a large number of, including O2O, offline businesses through the micro-letter to access (to the online), which is related to the business model and the entire ecological evolution, this is our focus ... I believe (micro-credit commercialization) is definitely not such a narrow game industry, there are advertising, E-commerce, O2O, and more new and innovative business models will emerge.

Interpretation: Games, value-added services are only micro-letter commercialization of the Sentinel War, Ma Teng time to pay attention to advertising, E-commerce and O2O, linked to Tencent mobile life and micro-letter frequent docking, micro-letter o2o worthy of attention.

3. Micro-letter recognition of the concept of light app and may launch an independent platform for the electric business

Ma Teng recognized the concept of light app: micro-letter into the circle of friends and public accounts, and platform for the light app model, should say the world's first.

Interpretation: The first talk about the platform of the concept of light app, the concept is actually from the media, brother Ma talked about this word reflects the micro-letter to do the application store ambitions.

Ma said it may be an independent platform for the electric business: In certain areas, such as electricity, should build a new platform, so that a lot of merchants to intervene, enjoy the convenience of micro-letter? In fact, there is a possibility.

Interpretation: Small Margo is not ruled out in the micro-letter for the electricity quotient of the possibility of establishing a platform, Tencent borrowed micro-letter mobile power business ambitions are clear, Ali, you pressure?

4. Micro-letter Edition is another product and may interconnect with line

Ma said to push edition micro-letter: (micro-letter in overseas markets) must use localization operators, including product features, recently changed a lot of versions, Micro-letter edition will have a greater change, more in line with the western use of habits, these can be done.

Interpretation: A recent popular phrase "when the Chinese people with micro-letter feeling uncomfortable, micro-letter internationalization is successful", which is the real portrayal of the regional differences in Internet products, micro-letter internationalization is to do a local characteristics of the edition micro-letter.

Ma said it is possible to interconnect with line: The CEO of Line is on the scene, just met ... (micro-letter) This type of service once in a country to establish advantages, no accident will not fall, when the realization of interconnection or interoperability, product interconnection, business sharing, or even the above content mutual authorization may be a new space for cooperation.

Interpretation: Brother Ma himself has the most experience: micro-letter and QQ in China to build up the advantage has been difficult to shake. Therefore, he also understood that in overseas markets, especially Japan to beat line is completely unreliable, the more reasonable way is to get through each other.