When openness becomes the mainstream of SNS

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Open is the lifeline of the Internet, no open, there is no internet today. Determined by this life gene, all Web sites that are dependent on the Internet are open only to find the space to live on. The reason is not to elaborate, just look at those who live better because of open website, will understand.

On the special platform of SNS, its essential attribute is also open. Imagine, a portal space, or a professional community site, if the closed door, do not allow others to meddle, not to mention the user over time and boring, light their own innovative ability has weakened and even degenerate.

In the past year, domestic social networking sites have been hot, but in the overall picture, they are still in the stage of adjustment and innovation. Into the 2009, in the portal blog space continues to escalate at the same time, SNS competition further intensified, even some professional vertical website, also in the big play social cards, want to use virtual social gathering popularity, networking, enhance the impact of the site, so as to get more returns.

Although SNS is a virtual society, but in this virtual social circle activities, are flesh and blood of the living, are knowledgeable people have a culture, there is genuine feelings, there are emotions. Therefore, the development of real interpersonal relationships, and through this relationship to create a consumer market, SNS promising.

SNS must gather the popularity first, establishes the personal relations, but gathers the sentiment to provide the unique application and the service. If the relationship is SNS vitality, then, continuously strengthen and lasting this vitality, still depends on the unique application and service. Unique applications and services can only rely on the management of the team's innovation, so SNS faces the biggest challenge is still innovation. Innovation can not keep up, only to be eliminated. Excellent friend zone is an example, originally started very early, also prosperous temporarily, because has been unable to find the profit model and closed down, the fundamental reason is the team's innovative ability to adapt to the SNS industry competition.

Yahoo China to its own SNS named Yahoo Relations, although not what pioneering, but the discerning, directly to the lifeblood of SNS. In the domestic SNS domain, the Chinese Yahoo first sees the SNS vitality originates from the network relations, at least has made the development SNS the direction unequivocally, namely: uses the Yahoo relation (precisely is the Yahoo Community connection), builds the Chinese most lives the service value the real social platform.

However, also must see, Sina, Tencent and so on portal Community's human relations are also increasing day by day, more importantly, these communities unceasingly launches the new application, and has established the extensive cooperation relations. In such a context, Yahoo relations to develop a new strategy, through the open platform, access to third-party applications, holding hands more entrepreneurial team, will create more win opportunities.

Portal community, with the entry of Third-party applications, open will become the mainstream of SNS competition. The future, whose platform is more open, can create business opportunities, who will be able to absorb more entrepreneurial team, and can provide continuous innovation in applications and services. The internet is open indefinitely, the open space of SNS is boundless and wide, in fact, the competition of SNS has turned into the competition of third party application.