When the enterprise website is built, the maintenance should be paid attention to

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Site construction is not once and for all, the establishment of a good site also requires the careful operation of the enterprise will be more effective. Roughly speaking, after the enterprise website is built, must do several aspects the work:

1. Maintenance and update of website content

Website information should be updated in a timely manner, if customers visit the company's website to see the company last year's news or customers in the autumn to see the happy Web site congratulatory language, then their impression of the enterprise must be greatly discounted. Therefore, it is very important to pay attention to the timely updating of content. In the site column settings, it is also best to regularly update a number of columns such as corporate news on the home page, so that the first update frequency higher.

2. Website service and feedback work to keep up

Enterprises should set up special personnel or dedicated posts to engage in the site's services and feedback processing. A variety of feedback forms that customers submit to the corporate Web site purchase of goods, sent to the email in the enterprise mailbox, messages on the corporate message board, etc., the enterprise if not timely processing and follow-up, not only lost the opportunity, but also caused a very bad effect, so that customers will not trust your site.

3. Online promotion and marketing indispensable

To let more people know your site, understand your business will be promoted online. Online promotion means a lot, most of it is free. The main means of promotion include search engine registration, registration to join the industry website, mail publicity, forum messages, newsgroups, friendship Links, exchange of advertising, business-to-business site publishing information. In addition to the promotion of the Internet, there are many online and network combination of channels. For example, the Web site and the company's trademark used together, through products, letterhead, business cards, corporate information and other means can quickly inform your customers of the company's website, but also to facilitate their online understanding of the latest developments in the enterprise.

4. Continuously improve the website system, provide better service

Initial construction of the enterprise site generally less investment, the function is not very strong. With the development of the business, the function of the website should be perfected to meet the needs of the customers, at this time, the use of high integration E-commerce application system can better realize the management and development of the online business, so that the enterprise's e-commerce to a higher stage, will also achieve greater harvest.