Where does internet marketing start?

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Recently has been thinking about a problem, we are talking about network marketing, professional Internet technology to the XX industry marketing ideas and planning, unavoidably let some enterprise bosses some vertigo. After touching some of them, a problem that I couldn't help but think about a lot. "Where should internet marketing be for the 0 level of Internet technology?"

Yes, for such enterprises, where to start? First of all, we must be sure that such enterprises have the awareness and determination of enterprise information reform, others have to adapt to the development of the Internet era, make full use of emerging technology to do the improvement of sales links. This is still to be encouraged, as long as there is awareness, to strive for progress, I think that technical knowledge learning is not a problem. In our summary of enterprise information construction, the implementation of network marketing strategy of some of the steps and experience in the process, the comprehensive Network marketing performance evaluation found that the real impact on the network marketing effect, not planning is not perfect, not enough funds to invest, but in the implementation of the plan, the process of enterprise internal information problems.

For example: When the site displayed in front of potential consumers, fully attracted the attention of consumers, showing a great interest in the company's products, our internal network sales customer service staff because of the lack of services, and so on factors, eventually lost the potential customers. Of course, these factors are comprehensive, for different industries have a certain problem, network service attitude, the reception of customer consultation is timely, customer service staff familiarity with the product, network sales of customers in the heart of the grasp and so on.

When we successfully experienced a set of network marketing planning implementation, only to find this problem, it is a painful lesson, after all, the enterprise paid enough to complete the process, but did not receive the ideal income or even the established income. This time unlucky or the enterprise itself, and network marketing planning consultant output misunderstanding do not say, inefficient investment reform will make enterprises lose confidence in this, this is essential.

So Xuzhou Network Marketing Consultants recommend: When the enterprise has the use of Internet technology reform and development, the first step to do is not a detailed network marketing planning, but first armed enterprises inside, at least the internal level of the computer to reach a certain level, can not say a minute even a few words are chi, So how to talk about reception customers? The customer came and was the same as the snail service reaction speed scare away, (of course, the enterprise has not configured the computer and Internet environment, I will not say.) These are, of course, some of the basic requirements of internal personnel, the real cultivation of network marketing for the enterprise internal personnel or need to accept a series of professional training, the content of the course involves many aspects: such as: Product how to mix more suitable for network sales, that is, network product development and design, how to communicate effectively with the network customers; How to effectively control the implementation of network promotion products; How to find potential customers on the network? and so on. In a word: 工欲善其事, prerequisite. This "device" is the internal staff of the enterprise.