"Where's Papa?"

Now, Hunan TV's "Where Dad" became the most popular http://www.aliyun.com/zixun/aggregation/29633.html "> variety show, whether children or no children of friends, now will not miss the weekly Where's daddy going? " All kinds of analysis and reports are flying, but the data that can be cited is often limited to TV ratings and network playback, this "outdated" ordinary data for the producers and viewers, in addition to show the basic popularity of the program, and can not bring too much value.

With the wide application of large data in the field of online video, the content of the video website has now been "connected" on the wings of large data, such as "where Dad go" such a popular program, through the data analysis of netizens, can even get netizens on each episode of each second content preferences, large data in the power of 1158.html " > The field of online video is emerging.

Big data uncover "blind spots"

Although the program is very hot, but as a producer, actually still want to know the audience for each part of the content of the program feedback. But now the data can only look at the ratings and the number of playback, this is only a whole program to conduct an evaluation of the program details of the existence of the ' blind spot ', the production side can not specifically understand. Now in the field of film and television content production, how to better figure out the audience's preferences for content has become the industry's most urgent problem to be solved.

Compared with the traditional way of television transmission, online video content because of grafting on the Internet channel, a lot of impossible to become possible. The power of the big data also made the popular "where Papa Goes" revealed the "blind spot" of the show. where "Daddy goes" Island article (Next), "Meng Eva really Words", "penalty shootout" and other video clips, become "where Dad" most popular content by netizens. In the analysis of large data, the quality of video content itself is exposed.

Comments：

Large data is used in online video, can analyze the user's preferences, online video manufacturers can adjust the business strategy, at the same time, large data can also bring viewers to watch the convenience, choose the favorite clips to watch, save time to watch, "where the Father Go" hot, is the big data power show results.