Absrtact: 90% webmaster all think their website optimization standard, the content is perfect, can arouse the attention of the user, know precisely because this kind of erroneous thought affects the website rank, many personal webmaster because lacks the specialized system website optimization knowledge
90% webmaster all think their website optimization standards, the content of perfect, can arouse the attention of users, but it is because of this kind of erroneous thinking affect the ranking of the site, many personal webmaster because of the lack of professional system of website optimization knowledge, one-sided think of their own site no problem, In fact, the site has appeared a lot of abuses, according to the author's years of experience in the optimization of the following detailed talk about which errors directly affect the ranking of the site.
First big mistake: improperly designed web sites
The author thinks that the incorrect website design means that the graphics face is too big, use the frame to save, the navigation column is not complete, the background color is not suitable, for a website this four point design restricts the website overall design, therefore we must take these four points as the core in the website design process, For a personal site must: Reduce graphics and flash pages, improve navigation and columns, find friends with the site color, discard frame save.
Second big mistake: copy content and valid content reprint
Many times a part of the webmaster in order to save time to build stations, to some news sites or industry-related sites to seek content, so this leads to a part of the site to read content is reproduced, and in the creation of a new copy content when its page content is reproduced, The result is that search engine spiders to crawl when found a few identical pages, how to choose a search engine? The correct approach is: even if the content to be reproduced to be modified, the site's characteristics and content of the integration, so that can achieve a certain effect.
The third big mistake: the website map is not complete
Many times the webmaster in the production or the day After tomorrow automatically generated site map will appear incomplete map of the situation, this kind of situation and the development of the website is closely related, give a very simple example: Search engine spider came to a point there is a way to go, after entering point B to enter the C point, the road is the middle, it is more dangerous things ah. Just like today's Sichuan Yaan earthquake, originally a group of people normal work, the result came an earthquake will break the rest of the day, this will cause much impact on the residents, so we make their own site map production or automatically generated when we must remember to check the site map when complete, If not complete would prefer not to map the middle of the search engine spiders crawl.
Fourth big error: fatal error in feeling good optimization
Some websites may have made good progress in the early stage, so this led to the webmaster some pride, in the site rankings continue to maintain in the top after the excessive optimization behavior, I recently encountered this thing, originally the site in the second has been one months, feel the site has been very stable, In order to obtain the position of the first place on the site loaded a large number of keywords, where the idea is that this week in Thursday, the ranking of the site all lost, so I hope that webmaster friends do not feel their own site stability on the site to conduct erratic behavior.
Web site can not be smooth sailing, and as a webmaster in this long road must be based on their own ideas and implementation of the site to do a comprehensive development of the website, should not be forgotten.