Which of the subdomains and subdirectories is more suitable for optimization?

Source: Internet
Author: User

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A Web site with several or n pages, they are identified with the URL, we do site optimization, nothing more than to make these URLs as far as possible to get a better ranking, did the optimization of the people know that the URL structure on the site optimization is also influential, then the child domain name and subdirectory which is more suitable for optimization? Now let's look at the pros and cons of the domain name and subdirectory:

The difference between a subdomain and a subdirectory

Sub-domain name: lanmu.xx.com, he told the search engine, this subdomain and other is separate, such as our common, web portals and forums, and subdirectories: Xx.com/lanmu, it represents a subdomain in a part, but it is the whole or belong to xx.com this domain. subdirectory and sub domain name between the difference is not particularly large, and no one to the specification must use a subdirectory or a subdomain, but when users visit the page, many people have been accustomed to bbs.xx.com is the forum and Xx.com/bbs will be understood as a child page. So many times we see that when the door is divided, the content of a category is grouped under a subdomain.

What are the advantages of subdomains for Web site optimization?

People who have done the site know that if the domain name contains keywords or its pinyin, this is a great help to optimize the site; second, the sub-domain name another benefit is to promote the inclusion, do the optimization of the people know that the search engine included the number of pages and results page show number is a bottleneck, Common when the number of pages included in a certain degree of time, the number of sites collected will be constant in a range for a long time, to break through this bottleneck, you need to meet the search engine requirements of the weight, of course, this for ordinary station is more difficult, but if we use the subdomain, can easily break through this bottleneck, because the search engine treats the subdomain as a separate site. To make an improper analogy, if a business station is included in the bottleneck is 20,000 (assuming); If you open a subdomain site, then the bottleneck has become 40,000, roughly this is the truth.

Sub-domain name for website optimization disadvantage?

Sub-domain name the biggest drawback is that he is often not inherit the main domain of the site weight, since it is seen as a new independent site, then is to separate treatment, that is, your site's main domain optimization is very good, if you open a subdomain site, then the site will start again optimization. 、

What are the advantages of subdirectories for Web site optimization?

Subdirectories for the benefits of Web site optimization is mainly two points, first of all, the URL contains the advantages of keywords, there is a point is the inheritance of weight, of course, the weight of the inheritance, the size of the subdirectory with the depth, the more close to the site and directory, the benefits will be greater.

What are the drawbacks of subdirectories for Web site optimization?

As mentioned above, subdirectories because in a site, all may be included bottlenecks, search results show the number of times limit.

Which of the subdomains and subdirectories is more suitable for optimization? The exact use of which, we are generally in accordance with user habits and the needs of the structure of the site, the site content more, the structure is more complex, for the site of large categories we generally on the sub domain name, large categories of the following small categories of general use subdirectories; There are major differences in the content of Web site content we generally use a subdomain, why say so? Because the site itself is usually the case (BBS is an exception) is a content of higher degree of aggregation, if the contents of the subdirectory is miscellaneous, it will lead to the search engine site content is not accurate, This is not friendly to the rankings. For example, the company's blog, as well as forums such as the use of the sub domain name is more appropriate, company news, products such a directory is more appropriate. This article by http://www.china-dipswitch.com (has Cixi sinovel Electronic technology company) original, reprint please specify the source!

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