Author: @ Shongqing
"Guided" Zhou once said that Ma got the first ticket to the mobile internet, and Ma said that he had only ticket. So who is the most hopeful to get the China Mobile Internet seat ticket?
There is a simple method of analysis, that is, the domestic major application stores inside the various app downloads, the next much more must be used. In the Web app has not yet become popular today, Native app also represents the most mainstream applications. Although the information on the mobile Internet will continue to grow, unfortunately, each of us every day is always only 24 hours, a second does not increase, a second does not decrease. So, the average number of users open a few apps a day? Flurry's report shows that American users currently have an average of 7.9 apps open each day. The situation in China is generally the same.
If you look at it for a very long time, how many apps will be used by most people? With the development of PC Internet for more than 10 years, there will not be more than 20. More apps can only occupy the long tail of mobile internet, and finally become a passer-by. The user's attention is limited, each subdivision of the product category and each subdivision of the field, the number of apps can be done in fact is not 1-2.
So, which app store are we looking at? On the one hand because Apple's App store does not have the public download number of times, on the other hand Android phone has also become the absolute subject of the domestic smartphone, the old Ji decided to choose the largest market share of the application shop "Android Market" and "91 Android Assistant" Look at the download volume for April 22. While the downloads of 360 and Tencent's mobile assistants have soared over the last few years, the data in their app stores are less suitable for comparison because the two companies are also doing a lot of apps.
Old Ji felt that mobile internet app can be divided into social, music, video, pictures, games, map navigation, browser, information, mobile security, input method, application market, local life, electric business, common tools and so on, of course, there may be some old Ji now not even think of new categories. Among them, the input method as a pure tool-type app, users pay little attention. The cycle of the game is too short, fire quickly die quickly, it is difficult to occupy the user's heart for a long time, so the old Ji decided to cut off the two types of app. In addition, search engines are also a very important mobile internet application, but on the mobile phone search engine will almost naturally become part of the browser, or the search box to integrate the browser, so there is no special classification. Old Ji can think of these, friends if they are interested, also welcome to add.
The final results are as follows:
Such an area followed by another area of statistics, old Ji found that mobile phone users are most commonly used, that is, listed above the 26 app. Of course, 26 or too many users do not have that much time and effort to use so many apps. Of these 26 apps, there are certain apps that are lagging behind because they are not fit for competition, and there are a handful of forces coming in. After the fittest, most of the time the most attention to the app is probably left about 10.
If we sort the 26 apps by download, we get this table:
This can be seen more clearly: Tencent's three products occupy the list of the 第一、二、五名, Ma Teng said that can not get the seat ticket is not justified. Sina Weibo's 500 million users have 75% of users through the mobile terminal landing, and recently ready to do mobile open platform, as long as there is no big accident, should also be able to get the seat ticket. Of course, the 4th-place UC is also basically a winner.
The other giants did not dare say they got the seats. Because of the app download volume in that: 360 mobile phone guards ranked 8th, Baidu's love of Qi Yi Row 9th, Baidu Map only ranked 19th, Taobao ranked in 11th, some of the rankings are not as good as every day, cool dog and ink weather, such as start-up company products.
Old Ji feels, has already squeezed in the top 26 app has become the user most commonly used app, the achievement Mobile Internet big Platform possibility. However, they obviously have to go through a brutal fight. The future who will be able to stand out, depends on whose strategy is appropriate, whether enough effort. Chances are still there, just to see if they can catch them.