Who is the top three in the mobile map market?

High German, Baidu, map it, occupy the Chinese mobile map client market nearly 70% market share. Data from Analysys International recently released "in the first quarter of 2014, China Mobile Maps navigation APP quarterly monitoring report."

Data show that as of the first quarter of 2014, China's mobile map navigation APP has accumulated 1.33 billion accounts, an increase of 14.6%. The report also pointed out that the market has not changed the first three camps, respectively, high German, Baidu, map it. Compared with the previous quarter, the market share of each small change. In addition to high German market share remained unchanged, Baidu added 1%, plans to add 0.5%.

Industry experts said that with the rapid popularization of intelligent mobile terminals, map navigation applications as an essential auxiliary travel, and gradually universal, plus the first half of the year more holidays, a corresponding increase in travel needs, which to some extent Will stimulate the user's increment.

In addition, Gold, Baidu focus on the implementation of the concept of "O2O users", improve search, accommodation, buy, taxi and other LBS services as one of the "near" function for the user travel to create a caring service around the life platform. Relatively speaking, Baidu buy more emphasis on the level. The figure, then tend to focus on the owner of the market, to provide more professional for the owners, the transformation of the safe navigation services, navigation based on the depth of building intelligent car big data products and functional systems.

It can be said that the three major mobile map manufacturers have moved out of the revolution from the product itself through functional technological innovation to enhance and improve the user's navigation experience, and thus a wider range of "circle" users to further enhance the user viscosity. Ultimately, the user experience is the key to determining market share.

The map market has experienced rapid development for many years and is gradually maturing. From LBS to O2O, BAT camp to get involved, Tak Tak voted to embrace, Tencent in four plans to revitalize, Baidu, plans to bar alone solitary, how each in the "grab users" Campaign stand out, the whole market a little more Unknown, future map market, need to "go and see".

- Goode map is currently facing the major event that the issue of restructuring and integration to adapt to the rhythm of the Internet is not easy, but also need to combine with Ali to form a new industry chain, "Nirvana" is a long process ... Tencent shares NavInfo, is a new start ... ... "High rich handsome" gathered in the map market, figure it as a lonely one, it can break the barriers, out of a path of their own? Or the same as the industry brothers, seeking Gangster Pong body?……

Map war, all map manufacturers are not easy, from the details, in the development of a slight difference. The future of the road is still long, cherish it, "Sao years."