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I said here that the station refers to the IP more than 500 stations (photo stations and music stations except, I have no experience).
1, the main income of the station is to do Google ads, I do not recommend IP less than 500 to apply for Google ads, I did a test, the same set of data to do two stations, tied 2 corn, one is ready to apply for Google ads, and another IP near 500 when the application of the advertisement , two station ads are placed in the same position, the results found that the 500IP application station than that one at the beginning of the application of the station unit price is high, is about 1.5 times times, in the click rate aspect there is no big difference, is about 2%.
You want to think that Google is to apply for Google advertising is to apply for advertising is to hang it, that is wrong, in fact, do Google has a lot of knowledge, the same page, you put in different places unit price and click Not the same, you use different size of the advertising unit price is not the same, or even a title, The background color is different, the unit price is different, this is worth our careful pondering, each station has every station suitable style and color, about the internet said the title the most color is blue click I do not agree, I was also believed that should be the best blue, but when I changed the blue to black when the unit price increased, Click also increased by about 0.05%.
Google offers you a great tool for how to find the Google ad model you're standing on. You can use different channels of advertising to change the location, size, color, and then observe the changes in income, and finally choose the most suitable for your station design. For the change of color style, size but no significant changes in income, I do not advocate immediate replacement, should observe 2 days to change, I found that the price changes like Google is probably 2 days a cycle, of course, you find a significant decrease in income suggest you immediately change. For what kind of ad size hits the highest, I might definitely tell you is 336x280 's plain text ads, whether you are a separate release is a picture and text mixed row, are the highest, this I also tested, but do not put pictures ads, because the picture ad people know this is advertising, nature will not go to point. Put pictures ads are suitable for basic no matching site, such as your station is clearly Chinese station, but your Google advertising is English or even Japanese, time is still such a word, suggest you put pure picture ads, so at least a little income. OK, Google ads to say here, the next small webmaster income another way, monthly advertising.
2, when it comes to monthly advertising, you will say, how can 500ip have a monthly advertising? In fact, this is still some, as long as you price reasonable, such as a 500IP station, 10 one months of banner or someone wants, this aspect of entertainment station to almost, the industry station may also have a higher price. As for monthly information, you just fall behind, Chinese webmaster, 51.la Search, encountered openings are very large can also be tempted to ask, my 500ip every day you either, banner I just 10 yuan per month, 10,000 5ip, tens of thousands of pv,10 block is very cost-effective, and my IP is increasing every day, and then you show him statistics, Generally 30% will agree to your monthly subscription. And when the monthly ad block expires when you want to use email or QQ notify people, your ads are expiring, the site will be in XXXX unloaded ads, so people will think you are sincere, may become your partner. No matter how you do not advertise, even if someone else's ads have a virus, so you need to take a screenshot to leave evidence, and then notify him, and then the ad unloaded.
3, Advertising Alliance advertising is to do or not to do, I can tell you, do not do!! Generally are 100 to pay, you are such a small station to get 100 may be half a year, and advertising too many visitors very disgusted, the retention is very low. I have also tried to do more than 10 alliances, resulting in more than 10 dollars in each league end is nothing, and now even the account has forgotten.
Finally there are several points to be worth the attention of webmaster:
1 Do not put the window, put the window to browse the very disgusted, there is a window, or to see a few pages there is a window, people immediately flashed, the nature of your station PV is not much, if there is such a window, that is, browsing the last page when the pop-up, to be able to consider, and then, Baidu to have bombs on the station is generally demoted, so that your station from Baidu to the less people, but the gains outweigh the gains.
2 space is not necessarily big, but must be fast, to stabilize, IIS also not too little. The speed is not good you lose half of the flow, if you always can not open or open on the unable result is the same.
All right, let's talk about it. Have not understand friend can add oneself qq:156824598.