Who will become the E-commerce field of Ctrip?

Ctrip model to read Ctrip on the surface, is for hotels and airlines "work", provides a proxy service, but deep, his positioning is very clear, is the industry up and down the information integration. Economics has a simple principle, that is asymmetric information, will lead to the market can not operate effectively, the overall market inefficiencies. and the flow of information in the market, will maximize the market potential and economic energy.

Ctrip through the National Hotel, ticket booking market information (upstream information) and tourism consumers (downstream information) of the comprehensive integration of suppliers and consumers connected. Ctrip one Palm control the country nearly hundreds of thousands of member customers, the other hand, with the country's thousands of hotels, all the airlines are closely linked. It serves as a good role in supply chain integration, and this (i.e. supply chain integration) is the most modern business spirit since the 20th century http://www.aliyun.com/zixun/aggregation/16333.html ">90". (Via)

So in fact, in essence, Ctrip is the construction of the user and hotel and ticket booking market between the bridge to meet the needs of both sides, on the one hand to meet the needs of users for information integration, on the other hand also meet the hotel, ticket booking needs to order. So now the domestic E-commerce site more and more cases, in the user and E-commerce sites between the need for such a "Ctrip"?

Four emerging web Analytics in fact, E-commerce and hotel ticket reservations have similar places, but the content of the sale is different, then we now look at several E-commerce derivative services:

1.Groupon

Groupon is a very hot this year's group buying site, reportedly today has been Google to buy 2.5 billion of dollars in price, in fact, from Groupon's model, on the one hand to meet the users want to buy prices through low-cost demand, on the other hand also meet the business needs of small profits but quick turnover or marketing. In this sense, in fact, group buying can be regarded as an e-commerce and users between the "Ctrip."

Link: http://www.groupon.com/

2. Interesting network

Fun Odd Network is a custom service in the point card, if the pure provision of such a service, then is a general e-commerce services, but recently introduced the elements of the designer, allowing users to choose the design design of the picture to directly make cards, In fact, such a way is to build the online custom card and the bridge between users-design, design is a professional thing, many users can not complete their own, so need professional designers as a bridge.

Link: http://www.kuukie.com/

3. Happy and Discount

Happy AH discount is to help users to share the online purchase discount information social shopping community platform, committed to building users and users of the shopping information sharing, as well as business and user conversation between the implementation of marketing. In fact, the establishment of an e-commerce and users of the social referral platform.

Link: http://www.looa.com/

4. Guess Gift Bag

Guess Gift Package website is to this line guess Gift package service moved to the internet, will "guess gift package" from the default upgrade to according to user demand, but also remain mysterious. "Guessing gift Package site" to provide users with gift package planning, purchase, design, packaging and distribution services. Guess gift Package is equivalent to provide a gift planning (consulting) + E-commerce A new model of E-commerce. (Detailed introduction)

Link: http://www.cailibao.com/index/

E-commerce field also need Ctrip Ctrip mode is a between B and C, set up a B intermediate platform, and in this platform is not the flow of goods and physical and electronic goods, but information and services. This kind of electronic commerce is not purely the internet era of net things, but online and offline combination. From the four websites mentioned above, in fact, more and more websites in the Internet are launching some services, which are used for grafting users and E-commerce. Whether it is to buy or to provide gift planning, e-commerce through the community way to marketing, from the nature is also to meet the needs of users and E-commerce sites, for users, hope cheap, some people recommend, to provide the purchase of goods advisory services, for businesses want to sell more things, Can get the brand of marketing opportunities, so I believe that with the domestic E-commerce site more and more appear, will also appear in the field of E-commerce, Ctrip, in this platform on the flow of information and services E-commerce!