First, let's think about: Why control the frequency of the link growth? The more links you send, the better? Opportunities and risks coexist, links can promote the keyword ranking cycle, but also to the key ranking cycle greatly extended. There are a lot of SEO friends on the increase in the frequency of the link is not very understanding, that links the more the better, with a lot of time, the site keyword rankings without any color.
Link life cycle
Every thing has its life cycle, for example: people, plants, even a stone is a life cycle, links are also life cycle, the only difference is the length of life cycle. Whether the value of a link exists or is high or low determines the length of his life cycle. Link life cycle refers to a link is crawled by the search engine and calculated into the chain, over time from the chain database deleted, during this period of time is the link lifecycle. The life cycle is divided into the discovery, effective period and death period. Spiders found a link is not immediately put this link to its external chain database, we all know that the chain of the statistical cycle is a week, from the effective beginning of this link to the weight of our site, keyword ranking will have a role in promoting. After a period of time (a day, a few days, a few months, a few years) this link will lapse, that is, the period of death. The shortest life period is the post, because the post is very easy to be top to the end, no one cares. The longest life is the friendship link, because there is no accident, the friendship link will always exist.
How to control the growth of links
The growth frequency of the friend chain (high weight link)
Friend chain belong to high weight link. If the friend chain's growth rate is too fast, will bring the negative influence to the website. This is the search engine to prevent cheating rules, this is no doubt. Because a website normal growth is a little bit of growth, rather than suddenly "grown up." In order to prevent being sentenced to cheating and reduce risk, the increase of the website friend chain should be controlled between a maximum value and a minimum value, if above or below it is abnormal. The growth rate of the chain is the site after the online, every 2-3 days add one, the total number of control in 30-40 can be (the risk range of friends chain).
Ii. frequency of growth of general external chains
Site keyword in no rankings before the site's overall score = Page Score + link vote + user votes, so the general outside the chain in the rankings help promote the role of ranking. The website after the on-line can send the general outside chain, how to control? If we have energy, it is best to send it every day.
The benefits are:
1, can continue to vote for the website.
2, because the general link life cycle is relatively short, we daily hair can make up for the death of the link, so that the chain is always stable or rise to maintain the site vote.
How is the quantity controlled? Enterprise Type Web site is best controlled by about 10, information portal type to be based on the specific type of purpose of the number of hair.
PS: We send the link to pay attention to quality, not for the number of ignore the quality of the chain. A high quality outside the chain can top n garbage outside the chain.
In the key words in the middle and late ranking, although the role of the chain is relatively lower, but to keep the chain is always not a sharp decline, to slowly decline. It can be said that the more outside the chain, the greater the risk of the site, risks and opportunities coexist. Then there is no illegal outside the chain can make keywords to get good rankings? The answer is yes, Dongdong has an article "seo New thinking: Good website + good marketing" is illegal outside the chain can also get a good ranking, this is the 2014 more advocated a new SEO optimization ideas.