Why did the electric dealer repeatedly defeat?

Source: Internet
Author: User
Keywords E-commerce traditional enterprises they
&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; traditional enterprises for many years, they are in the industry cognition, business operation, profit means, the spirit of hard work is impeccable, And they have the advantages of the entire Internet industry is lack of, but why the excellent business of the gene does not turn to E-commerce? and repeatedly frustrated in the water test operation?

It's not a bad attitude to burn money

Traditional enterprises in business for many years, are small beats big, and, traditional enterprises in the production of goods, regardless of product quality or not, once found channels can be changed.

But for the electronic commerce, the entire business logic and the traditional channel ratio will have the deviation. In addition, most of the traditional enterprises do e-commerce attitude is not correct, the lack of strong belief in the industry boss, always feel that the investment point small money can profit, or the lack of piantingpianxin of E-commerce. In fact, the traditional enterprises they are rich but do not dare to spend, and some quick success, to the electric business is expected too good, too short, this is expected with the effect of dislocation. Therefore, in the whole E-commerce project in the design of all aspects of the total almost the heat, money spent, but things always do flattening, good projects made of the traditional enterprise pens are.

Opinionated piantingpianxin

Many traditional business executives, the understanding of E-commerce or stay on Taobao. For the whole process of e-commerce development, models, opportunities for lack of correct judgment, in addition to business for many years of deep pockets, in two of startups always think that they are unstoppable.

And a lot of traditional business executives in fact how to play the Internet, business model there are no concept of many people. The reason is that they have not experienced the whole process of network, the specific implementation of the network, rules, tools, means, such as the concept of brain blank. Despite the high cost of a good talent, but because of their own stubbornness, the eventual failure of the number of people.

Behavioral bigotry lacks introspection

For the bosses of the traditional enterprises, they are too eager to invest in the cost, so they always make the profit as the first factor in the E-commerce project, and ignore the user training, process optimization and consumption experience.

Many traditional enterprises, in the beginning to do E-commerce always think big investment will have large output, advertising decision everything. From this, in doing a lot of projects when the basic skills are not solid, and too superstitious advertising, and through a few rounds of advertising and the results are very little after the reason not to find their own reasons, do not communicate with customers, lack of team introspection, but paranoia that the industry is not good, difficult to do, so

Fancier mentality blindly follow the bandwagon

Who doesn't want to earn money? No one will be too much money.

Many traditional enterprises, do not have the grass-roots spirit of E-commerce, to do their own good business e-commerce lack of basic trust, lack of endurance. and see others do well, and the financing will be considered E-commerce is "San Francisco", buy a ticket can go to "gold", and the purpose, always hope to earn a ticket to go.

Concluding

It also requires a long process of learning and adapting for traditional enterprises to show their fists in the electronic commerce industry. Must learn to be good at listening to whenever, the hearts of students, with its director will not be suspicious, the short will not be stubborn, the whole team between the needs, dens.

The author thinks that this is the basic attitude of the traditional enterprises to embark on the electric business road. After all, the virtual economy and the real economy are the same in nature, but they operate in a very different process.

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.