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When you see why startups choose to Pinterest, you're going to find it strange that it's not a picture-sharing social networking site? How can you help entrepreneurs start a business? Do you want to see how it is more effective to use Pinterest in business? How do you measure the success of your social media platform?
One of the most interesting things about social media marketing is that it can track and test your project. More effective than sending mail, printing magazines and advertising. Where companies can calculate their potential customers, users can quickly read the labels of these websites from the computer screen in the office to find what they need.
One might argue that companies put their programs on social networks, and that there is no track-and-test program that will not only waste money on it but also have no meaning to the company's development. However, Pinterest is a relatively new and special social network, a very good platform for a start-up.
A question has been raised about successful young entrepreneurs-"will you use the business offered by Pinterest?"
Here we have a summary of the answers to 7 of the startups and listen to what they say.
1, the continuous repetition of picture sharing
"Our clients have been following us and working together on Pinterest," said Nancy T. Nguyen. Where we can showcase our work and the business we buy, sharing photos can motivate us to fight for our vision, and we can also estimate the number of followers and pictures on Pinterest. ”
2, tracking analysis
"Some people may think that in addition to having loyal followers, positioning, commenting, and so on, Pinterest doesn't have a lot of features," says Lane Sutton. However, some third-party applications have been set up, and Pinreach can completely track the percentage of test picture sharing. ”
3, with Google to analyze traffic
Josh Weiss: "We took a big step on the Pinterest and found the hardball successful through Google Analytics." As long as we keep the visitors and the number of conversions, continue to work hard, there will certainly be a better harvest. ”
4, adhere to the end
Matthew Ackerson said: "Pinterest provides us with more and more social media." This is a very important thing, it's best to stick to it, build a higher sales and customer management priority, it will take 3-6 months to help me get into orbit. Sometimes we can also publish our new design in the media or articles. ”
5. Interacting with fans
Aaron Schwartz said: "We can measure the fans ' participation by Repins and see if they like us." Most importantly, the original image design, it is easy to create some users like to share things. Our fans are voting on the new design in Pinterest, we can accumulate reviews, draw opinions, and design products to be more effective. Fans create their own content (that is, share photos related to our products), we closely track the number of fan participation and the original picture. ”
6. Choose the right Channel
Natalie MacNeil said: "We use Pinterest to promote our content, and widely create a number of readers love the section, such as popular books and fashion content." Over the past few months, Google Analytics has found that the amount of traffic the company gets in Pinterest has almost gone beyond Twitter's propaganda effect. Now we are trying to pinerly the platform, hoping to make us stronger. ”
7, establish Brand
Stephanie Kaplan said: "We use Pinterest to attract female college students as a loyal audience." For us, Pinterest has become an important transport hub, like a tool and the construction of additional brand platform, you can contact our audience, experience the campus warm picture. This is a short time to get amazing results, even beyond what we've been doing on Twitter for months. ”
Seeing these seven people, you must have understood why startups choose Pinterest, which gives startups a lot of stuff and is good for startups. Pinterest in a short time to achieve results is shocking, hope it will bring us more and more things.
This article is compiled by the most scientific Fang Li, reproduced please indicate the source: http://www.zuitech.com/10576.html