Absrtact: As one of the most popular ways of promotion in the 21st century, soft text has gradually replaced the rage, which is now disgusting. Soft article is soft because the soft text can be in the user experience good premise unknowingly implanted ads, so that can
Soft as one of the most popular promotional methods in the 21st century, has gradually replaced the once rage, but now it is disgusting hard advertising. Soft article is soft because the soft text can be in the user experience under the premise of unknowingly implanted ads, so that can solve the problem of the past hard advertising. Well, said so much nonsense, seems to write soft Wen is the site editor to do, why is seoer compulsory course?
Soft text A role in the promotion of the website, and another role is to be reproduced by a large number of high-quality outside the chain, which is also all seoer want to see the results, so write a good soft text whether for the promotion of the site or through the chain to improve the ranking of the site is critical, then how can you edit a successful soft wen? ?
First: Prepare in advance, first to enrich your industry knowledge
There is no ink to write, not to mention writing a successful soft wen, seoer in editing some of the industry and SEO-related soft wen often feel very headache, because seoer to other industry knowledge does not understand, so there is nothing to write. Therefore, before writing, enrich the industry knowledge is very important, then how to enrich the industry knowledge?
(1) Baidu Encyclopedia is you know the industry's authoritative teacher. We all know that Baidu Encyclopedia is very authoritative, and contains a lot of useful knowledge, seoer in writing an industry soft wen, first to Baidu Encyclopedia to understand the general situation of the industry, including industry history, industry prospects, industry dynamics, etc., do not require complete understanding, as long as you can find out the approximate situation, Master the thinking of writing.
(2) Looking for industry case. An industry case can contain a lot of practical knowledge of the industry, which is very helpful to understand the practical knowledge of the industry, so as far as possible to the industry to borrow some industry cases, so that the article to write the actual operating value.
Second: The accumulation of resources to explore professional industry articles
Although we have been through the Baidu Encyclopedia and some practical cases of the industry to understand the knowledge of some industries, but still stay in a very superficial level, from writing a good soft wen is still very distant. After all, we are seoer, not these industry experts, we do not have too much time to fully understand the industry knowledge, so learn from the industry's professional articles is very necessary. We can find some articles related to the industry through some industry-related portals or special websites, but remember to look for the latest, because the latest articles can better reflect the latest industry trends. For example, you want to write an electronic components of the soft, you can go to some IC website, according to you need to promote the model to find articles, it is best to look for two to three pieces, they are recorded in the work file, left for writing time standby.
Third: Write a god, edit the excellent soft text
Well, the industry knowledge we probably understand, professional articles we have accumulated a good few, now is our actual writing time. To write an excellent soft wen, in fact, literary talent is not the most important, compared to the industry soft or biased specialization, so do not need to worry about their literary talent is not good to write the soft text, then, in the process of editing the soft text need to pay attention to what things?
(1) The title is the prerequisite for the success of the soft text. Learn Chinese writing all know, the title is an article of the eye, why should we let others come to see our article? Rely on is the title of the degree of attraction, such as I want to write a soft article to buy weight loss medicine, we should not appear in the title of weight loss medicine words, can be used "a low self-esteem of fat sister is how to find true love" and so on, Interesting text as a title, which can greatly improve the probability of the article being browsed.
(2) The combination of graphics and text can make the article doubled. Is the so-called there is a picture of the truth, we empty text can not convince readers, only with a pair of exquisite pictures can really make the user experience greatly improved. Of course, the map must pay attention to the relevance, do not match some unrelated map, otherwise it will destroy the reader's mood.
(3) properly implanted in advertising and outside the chain. This is the final purpose of the soft text and the most important link, all our work is for this link and service, in the soft text, must put the advertisement and the chain in the article climax and the end, if you start to implant ads, readers may immediately turn off the page, no longer read your article, Therefore, advertising and the chain should be considered in advance in the content of the article, as far as possible to the advertising and the chain and the content of the article into one, so as to make the reader more easily accepted.
Writing software is not only the Web site editor to do things, but also seoer of the required course, write a successful soft, not only can bring a large number of high-quality spontaneous outside the chain, more can let your website or industry to be promoted, you will see your traffic will be flying General leap!