Why is the cool faction notorious for not having taken off?

When the industry's draft also revolves around the cool faction and 360 of the topic of marriage, this side of the cool in their backyard but in a row of fire.

Last month 24, 25th, two days, the domestic well-known vulnerability reporting platform "cloud" was continuously submitted on the cool S6 mobile phone 6 loopholes, including the cool Butler password bypass, call access bypass, browser issues, notification bar management permissions bypass and desktop permanent crash. The mobile phone was released this February, when the cool official declared that it is the safest 4G phone, not only has the system chip-level mobile phone security services, as well as the five-tier security protection system, and the National Secret Service certification of the real security communication encryption technology. The existence of these loopholes, confirmed that the so-called safest mobile phone is completely illusory.

Earlier, another netizen revealed that a cool phone inside a apk program called CP_DMP, will be dedicated to the user's mobile phone quietly push and install the application, must be removed by the root phone after the program can be resolved. The issue was recently reopened by Palo Alto Security, a company that also reported that at most 24 cool devices had backdoor vulnerabilities that could install unknown applications, purge user information, and install other applications via camouflage OTA software, if the user did not allow it. and will upload device information to cool server.

In the report, the company said it was only after a number of cool users reported the abnormal phenomenon of their mobile phone began to investigate, but the problem is currently found in mainland China and Taiwan's cool mobile phone users. At present, the cool faction has admitted that some of its mobile phones will be connected to the wireless Internet will download the application to the device, but at the same time also explained that the program is really cool store support services, mainly for users to push the new version of software, analysis and discovery of the terminal malicious software and alert users, prompt uninstall, The goal is to provide users with a better security experience, which is attributed to management negligence.

The cool of the competitive slump, security is the main selling point

In the millet, the Charm clan, the hammer and so on the strong incendiary, cool seems to be not strong in the young, but in fact, the cool has enough hard capital, cool group, the first known as China Wireless, "Cool" is the company responsible for the mobile phone business, in recent years, with the cool faction identified a mobile phone business-oriented strategy, China's wireless officially renamed Cool Group This January.

Cool sent into the mobile phone industry time earlier, is the earliest PDA, in the win CE era of accumulation is deep enough. and cool or dual-mode technology and Chinese handwriting inventor, in the field of smart phone communications has a large number of patented technology. and security has always been one of the cool strategic priorities, with more than 500 security patents, and its latest results are secure handsets with both Android and Smart systems: cool-wing platinum.

Cool-sent mobile phones to the operator's custom market started, last year, Cool sent the world ranked seventh, ranked third in the country, February this year, cool faction top 4G mobile phone first. At the ZTE Star 2nd conference last week, China Mobile's president, Li, publicly said that the cool faction and mobile cooperation 8720L sales of 4 million units, more than the former expected 4-5 times, and the entire 87 series of sales have more than tens of thousands of units.

Obviously, the cool model is very simple, it only a mobile phone terminal product line, and the domestic market, channel control and strong enough. It is with this, cool in the 3G and 4G high-speed development of the years, occasion operators and pulled the top. More with the family business gene, so that the cool of the enterprise control is also stronger, coupled with the early positioning of high-end and government-enterprise market, cool faction and the state has a certain relationship.

All right, that's it. Let's talk about the problem, and most of all, because the cool party operators are too reliant on the carrier subsidy to fall in the second half of this year, the cool is shaking a lot, although the cool has begun to change, but because it has not been to face the consumer brand, Consumers are basically looking at operator subsidies before consumption, so cool faction whether before or at present, its market discourse power is small, and this also led to its bargaining and brand value has been rising not high.

This also makes the change in the cool, inevitable lack of competitiveness, product ungrounded gas problem, and now the cool to seize the "security" of this card, no doubt has been seen as a change in all important forces.

But safe, if it's just a joke.

But now, the cool faction has been ruthless even slapped a few, and the evidence is clear, because from this incident, it can be seen that cool faction's behavior is difficult to be detected and unloaded by users, which is bound to be involved in the underlying system changes to cover its actions, and this problem, It is by no means a management negligence as the cool official claims, because engineers cannot be unaware of all this, and the reason for long-term implementation is that management has to be mandated.

The reason, I am afraid that can not be separated from the initiative to push their own advertising and automatic download software, will bring considerable black interests, and is therefore, cool faction can launch a low to two hundred or three hundred yuan of mobile phones, because this part of the invisible income enough to make up for this gap, and surplus enough profits.

In addition, the Palo Alto security Company's report also suggested that the cool faction itself to the user's complaints and protest is ignored, this incident in the event of exposure, a large number of netizens below the negative response can also be seen. 0

Therefore, the cool faction propaganda oneself wants to make the safe handset first brand, it is no doubt ironic that at the conference in platinum, the Cool faction also described the Platinum Dayton as the most suitable for the people of the enterprise sector, celebrities and so on personal privacy has a high degree of protection of the needs of individuals, it is through the use of security "capital", the platinum can be priced so high. But now, the joke-like mobile phone, will undoubtedly lead the cool faction of the long-term embarrassment and departure.

Summary

Take the safe road, it's definitely a good choice, and if any firm can really lead, it won't be difficult to be famous in the industry, especially given that mobile payments and smart homes are becoming more and more deeply related to the security of users ' property, and that security will be the main competitive heights. Originally in domestic, cool faction is walking in the forefront, but now out of such things, I am afraid that the next whether the domestic or sea, it is difficult to clean. Perhaps the marriage of 360 is a turning point, but after all it is a bit late, and the latter in the industry's reputation, the cool choice of "safe" future may go more difficult.