Why the Internet industry, only product managers "One Show alone"?

Why the Internet industry, only product managers "One Show alone"?

Wen/Sfei

Actually, it's a pseudo proposition.

First, the general income of Engineers is far higher than other types of work, the Internet itself is a technology-driven industry.

Besides, the product manager's process of the job:

The Internet at the beginning, is who has the technology who first occupy the hole can quickly big, this time the engineer is the most valuable.

After a while, the increase in Internet enterprises, because of the high value of engineers, so the supply of engineers in the market has become larger, technology is no longer a core advantage, two services the same demand for products, engineering, the decision is often the outcome of the product experience, this time the importance of product managers began to grow.

Then again, when the main needs are met by a variety of services, the opportunities for direct visibility are becoming less and more important, and this is the responsibility of the higher-order product managers who are acutely aware of the unmet needs of others.

Now, this industry has actually entered the oligopoly era, the situation has changed: 1, the requirements of the technology is actually higher, big data cloud storage what small companies can not do; 2, the product is no longer a barrier, you this good I copy over the night.

In this context, the Product manager is actually not as important as before, now the momentum is inertia.

In fact, in the last two years more and more products are led by the design, such as Instagram, such as Pinterest, such as Tumblr, such as nice ... Rather than functional, the design is not so easy to copy (because design is often done within the existing framework, so there are too many things to consider).

Later, in fact, will be the operation of the Times, because the operation is the most difficult to generalize and the most difficult to replicate, for Internet enterprises, can become a barrier only technology and operation, nothing else.

Bottom line: The product manager's Day has come to an end.

PS: The impression that "product manager is bigger than the day" is a factor indeed the product manager can blow the job of course, and BD, MKT can not be compared to, plus Zhou lei the flow of all day claiming Product manager (the whole company listen to you alone you are a Fart Product Manager Ah pharmacy Lotus), So give this profession too much spice.

However, the above are macroscopic view, for specific enterprises, some are product-driven (micro-letter), some are operating drive (micro-blog), some are technology-driven (Baidu), some are marketing-driven ... So for the individual can not generalize, such as Sina's PM (seemingly) is very bitter force.