Why wool some bottleneck of hardware innovation in China

First half of the domestic hardware innovation, software and hardware combined wind, but wool, take a prototype no problem, really to market commercialization is difficult. Just holding a few examples of foreign countries to talk about the concept of hardware innovation bottlenecks in the end where? Recently with several of the predecessors who are really doing products to discuss this issue, get the following a few reliable dry goods:

"Internet companies do not know the hardware"

This is to do happy mummy fetal language Miriam Tao Jianhui feel, do the combination of soft and hard products is his third venture, before the Internet products and letters, and later sold to Foxconn, now on the combination of soft and hard product performance is very spoony.

He has made Internet products, so I think he has a very basic idea. Now many of the domestic companies involved in innovative hardware, are internet companies, whether it is Shanda's shell electronics, participate in the thump hand-ring cooperation Baidu, are flowing the blood of the Internet. Internet companies have the idea of the Internet, but the lack of meticulous manufacturing hardware and supply chain base, to do the hardware, of course, will not be so smooth.

So there are good ideas for the Internet people to do hardware, pull a few people who really know hardware to join is necessary.

Ii. "lack of accumulation and experience"

Thump NET CEO Shenpo that domestic companies lack of accumulation and experience, so now still lag overseas very long time.

He said this also has a reason, Fedbit since 2007 began to do hand ring research, Jawbone in this industry for 10 years, Nike also did at least 10 years, the domestic from last year wearable equipment to fire up, need experience and time accumulation.

At least 1-2 years, user focus, product and technology accumulation will be successful.

Third, "Innovation hardware is more difficult than mobile phone"

The same is true of Shenpo's feelings, he said, now innovation hardware than mobile phones and tablets of these products are difficult to do, because the mobile phone is already a very mature products, abrasives and industrial chain are very mature. You have to make a bracelet, in Shenzhen can not find a few foundry manufacturers.

New hardware in the factory production links and traditional products are very different, this problem will slowly get better; according to one industry personage, now the plan to do smart watch.

Iv. "Domestic lack of ideas"

Quintic is a more upstream manufacturer, from Silicon Valley, to do bluetooth low-power chips. Hong Bingkun, vice president of the marketing department, thinks there are too few innovative hardware innovations in the country. Words of meaning, plagiarism too much, foreign out of a bracelet and watches, domestic is also bracelet and watch.

He thinks the idea should be to do differentiated products from some market segments. He cited a few examples of a company in Israel that made the product to test the sleeping conditions of infants, which could be used to monitor the sleep conditions of infants who died during sleep.

There are also some examples, such as the soil moisture can be measured to control the watering pot, in the United States, there are specially designed for training basketball, sitting chair detection, by acquiring arm muscle tension to achieve action control and so on, focus on a niche market, easier to shine.

V. "Lack of specialized investment institutions"

Hong Bingkun also mentioned the lack of investment support for innovative hardware at home. He cited the case of DCM, a Silicon Valley investment firm, a company keen to invest in innovative hardware, which typically invests 10 people in small projects, millions of of billions of dollars in investment, but can do something very creative.

I and some domestic investment friends to talk about this direction, can feel, domestic investors on the hardware innovation is not enough enthusiasm, it is generally believed that the current domestic hardware innovation environment is not mature enough, the lack of products is not the front-end link, but the backend users to accept the link.

Vi. "Technical Barriers to components"

Sony Technology business Director Zhao that now a bottleneck in hardware innovation products is in electronic components. Because innovative hardware usually has higher requirements in appearance, special place more, for example, watch left electronic space is very small, hand ring is smaller, how will more, more reliable function placement, to the components of higher requirements.

That's why Sony's smart watch is just an extension accessory, with no rich sign data to get and no phone calls for the reason, he argues.

Vii. "The Threshold of Technical certification"

This threshold involves to medical equipment and supporting the call of the watch products, medical equipment needs in the sensitivity, accuracy of the corresponding medical standards, and communication equipment needs to pass the network license, to meet the requirements of radio frequency signals, which is directly in front of the hardware entrepreneurs before the threshold.

Nine health Care chairman Liu said, for medical equipment through the food and drug supervision of the certification, often 1.5, no foundation and accumulation of more slowly, how many of them have experience to face these red tape certification process?

Viii. "lack of innovative environment and atmosphere"

The best time to do the national platform to make a roll call co-founder Zhang You that the domestic lack of innovative environment and atmosphere, this argument is somewhat large, but very practical.

In his business as an example of the public, ordinary users have not yet for a project to provide funds to support the confidence, the project sponsors did not want to be able to herd the platform to pull how much money, the first to borrow platform yell to earn popularity.

These are the Montana that I have recently contacted in the chain of innovation hardware, the most real view of this industry. Innovation hardware, this is a few at this stage must overcome the threshold. Compared with the maturity of overseas market, domestic still in the rule molding, industrial chain perfect. A half blank market, there are a lot of place to circle.