Will be less or more targeted for the core needs of the product

& http: //www.aliyun.com/zixun/aggregation/37954.html "> nbsp; See a blog post about such a thing:

There are many things in this world that are not simply linear.

There is a cruel example for reference. Let's take a look at what is left of the so-called "leftover women." Generally speaking, they all feel that their demands are not high: their education level should not be too low, and they must not look too ugly. How old have a bit of money? How people have a little sense of humor? ... Indeed, each condition does not look high, basically only the upper middle class level ... But the problem is , Each time only one of three people can satisfy the conditions, there are six conditions before and after, then the numerator is 1, and the denominator is the 6th power of 3, that is, 1/729, that is, from a purely probable point of view Starting, she needs to be able to reach 729 men before she can meet one of the conditions ...

Just as regular thinking always tells us that no matter what other people do, we have to add more than they do. If they can have 4 functions, we can do 5 or 15 or 25 ... so that they are linearly superimposed ~ We think that just a small 1 +1 linear superposition will only make the product better, but even if we The total product of more than facebook to do a function, you can surpass it?

As a result of this down the result: either as "left women", the audience less and less, what you want, what people want to please, who can not please, what are the functions, do not do anything, in the end there is nothing;

Either be taken away by the other company's products, not carefully assess their own strength, and finally been dragged down ...

Many things are not as easy as linear overlays. Your own product is like your own child, and if you give birth to many children, you certainly want to be successful. However, they have no choice but to support them, and finally only watch the product collapse.

Do not love so much, only love a little bit.

First assess their own strength, to seize the most core things.

My personality, acute, chronic child, what kind of personality can be combined with me?

What is my most valued values?

...

We all ask, "What are the features missing from the product and what do you want to include?" The answers are sometimes not "more% ¥ & *", but more importantly, what are the users do not need and which ones I really can handle. Like he likes the nail polish is not necessarily the thing you care about, Korean stars may not be the same for you.

So after listing crazy ideas in your mind, learn to say no, forcing proof of the value of this feature. People have their own ideas, the same products. Products do not seek to become the darling of all, have their own personality and tendencies. We are looking for like-minded user partners, and we have the same ideal user dialogue.