Win-win mode, the county magistrate

July 3 News Several hundred mu of land in Jixi, Anhui Province, are known as the "Jixi Model," through a poly-cost leasehold that gives farmers and consumers a win-win situation. Witnessed by more than 100 county heads of counties participating in the county economic summit, the innovation in the field of agricultural electricity supplier by poly-agrarian land becomes the benchmark of land utilization.

"Jixi mode" is actually the first phase of Poly Land, a project of Alibaba, which is the first private customized farm nationwide launched in March this year. On the line a few days was more than 3,500 people subscribe to land, concentrated in Jiangsu, Zhejiang and Shanghai, Beijing and Guangzhou and other first-tier cities; a total of 465 acres of land subscription, the project volume of 2280000 yuan. A single farmer can achieve an increase of about four thousand yuan per month. Zhang Ping, county party secretary of Jixi County, said the gathering of land has made creative contributions to the utilization of the local idle land, the full mobilization of the labor force and the economic development in the county.

Ju Hua, head of the poly-cost-effective marketing department, said that in the exploration of the first phase of the plots of land, a set of new ideas of aggregating large amounts of capital and massive consumer demand to realize agricultural electricity suppliers was explored. In the second phase, the related Internet wealth management products , While enhancing our service capabilities, with a simpler way to allow consumers across the country to participate more to help farmers, benefit farmers.

Win-win mode, the county magistrate

As the representative of more than 100 county magistrates, Tongyue County, Jilin Province, Wugong County, Shaanxi Province, two prefectural heat from "polygamy" to see the change of sales model of agricultural products. The magistrates said that "gathering land is a new way of exploring the countryside, peasants and agriculture through the Internet and how innovative projects can be integrated with the characteristics of the region. We are eager to do so."

Copying through the internet can rapidly expand the land transfer radius. Poly land a business that in mid-September is expected to Wuxi, Chongqing Huangshan, Zhejiang Quzhou, Hebei Guyuan, Guangxi Nanning five cities simultaneously launched acres of "gather land", take the nearest distribution principle radiation surrounding cities, trying to meet In most parts of the country, urban consumers have the demand of "private plots."

The success of the "Jixi Model" stems from the fact that poly-land connects the production and consumption needs of rural and urban areas, finding a way out for rural idle land. "On the one hand, because of the frequent food safety problems, consumers in urban areas have a lot of demand for green and pollution-free vegetables and fruits, but they can not find any purchase channels." On the other hand, the idle land in rural areas suffers from no good ways of keeping living. Barren waste can not generate revenue, and poly cost-effective through the gathering power, quickly docking the needs of both parties, let the city people eat reassuring vegetable, so that farmers earn money.

Rookie fill logistics short board

As a result of access to rookie intelligent logistics platform, poly land a period of just encountered when the logistics short board to be filled. Anhui Agricultural Commission pointed out in the first phase of the poly-land survey that cold chain logistics short board has become a difficult issue for the successful implementation of the "poly-land" project. If the packaging is not in place, the broken eggs are received because the area is relatively remote, The dish I received is already broken. Similar problems in the middle of April together cost-effective solution has been completely found.

Poly cost-effective through the requirements of businesses to improve packaging, packaging 50 kg compression so as to be able to take the smooth passage of the air. At the same time, we can recover the damaged parts immediately by intercepting the stop-loss of back-end data of the logistics company and optimize the logistics and distribution process to achieve centralized distribution and shorten the transit time to ensure that the agricultural products in the hands of consumers are fresh and in good condition.

At present, according to the cost-effective platform to sell after-sales feedback distribution of agricultural products damaged less than 4%, the rate of return of consumers is almost zero. In addition to enjoying the harvest twice a month, nearly 600 consumers exercise the rights of "landowners" and travel to Jixi to enjoy the farmhouse with clean air, fresh food and a paradise-like lifestyle.

Ali Group recently released a code on the Amoy strategy, once gathering land and rookie logistics platform docking traceability source, the future will be possible to achieve traceability of agricultural products and logistics information swept change, poly land will be more transparent Internet way and consumer interaction. At present, businesses provide green organic certification and other qualifications summary, the formation of two-dimensional code in the rookie system for the record, you can see the non-genetically modified seeds of agricultural products and the results of the pesticide test results.

Through the nationwide replication and promotion of Jixi model, the future will bring more projects related to agricultural e-commerce in the future and give play to the power of poly-cost-effective platform to bring together capital and land to produce more agriculture-driven peripheral projects.